Mention the topic of classic European comic strips and the names Astérix and Tintin spring instantly to mind. Previously I delved into the stupendous comic book institution that is Astérix the Gaul in the blog ‘The Astérix Series: High Comic Art with a Few Dark Shadows’ (19 November 2022). The Tintin comic strip shares with Astérix the same high pedestal of best-selling popularity, enduring iconic status and attendant cult following. Tintin is a boy reporter❶ of unspecified age with a distinctive (carrot) blond quiff of hair and trademark plus-fours who embarks on numerous adventures to exotic locations accompanied by his companions: a white wire fox terrier Snowy (Fr: Milou), Captain Haddock the good-hearted dipsomaniac seafarer and Professor Calculus, a genius if absent-minded inventor. Since the publication of the first Tintin comic book in 1929 total sales of Tintin books have clocked up more than 200 million copies, with an appeal that reaches both adults and children❷.

Hergé with a cinematic clone of his fictional boy hero

࿏

Graphical style
Tintin’s creator wrote and published under the name of Hergé (real name: Georges Remi)…the Belgian cartoonist pioneered a distinctive drawing style for comic strips which later became known as Ligne claire (“Clear line”) (coined by Dutch cartoonist Joost Swarte in 1977). This comprises ”uniform strong lines, flat saturated colour” and “clearly delineated shapes and volumes” (‘The Afterlife of Tintin’, Jenny Hendrix, LA Review of Books, 27-Dec-2022, www.lareviewofbooks.org).

Blighted by propaganda, racism and chauvinism
Tintin was instantly and massively popular right from the cartoon’s onset—boosted by Hergé’s innovative use of speech bubbles, an American invention unfamiliar to the European comic scene at the time—despite this the comic has garnered its fair share of flak as has Hergé, the author. The first three books, Tintin in the Land of the Soviets, Tintin in the Congo and Tintin in America, in particular drew the ire of critics. The first with its unsubtle anti-communist message was much disparaged as “cheap right-wing propaganda for small children” (Harry Thompson, Hergé: Tintin and his Creator (2011). The Congo and America books were pilloried in some circles for blatantly racist depictions of native populations. The youthful Hergé, swayed by a conservative Catholic upbringing, was very much a creature of the time and his crude depictions of the Black African tribes in particular reflected a prevailing Eurocentric sense of superiority and prejudice. Tintin Au Congo praises the virtues of colonialism and missionaries and expresses a wholly patronising view of the local Africans who are portrayed as primitive, lazy and infantile❸ (‘Hergé’, Lambiek Comiclopedia, www.lambiek.net). Another criticism of the Tintin comics is the charge of sexism, women are almost completely erased from the stories – the one female figure with anything like a steady presence in the books is operatic diva Bianca Castafiore who is portrayed unflatteringly as foolish and imperceptive (Hergé pointedly is on record as saying women have no part in the stories which “are all about male friendship”).

In the early Sixties there were 2 French-made film adaptations of Tintin

࿏

Other discordant voices against Tintin’s author surfaced during the Nazi occupation of Belgium during WWII. Hergé worked for collaborationist pro-Nazi newspapers Le Petit Vingtième and Le Soir and elements of Anti-Semitism emerged in his presentation of Jews. Unfortunately it didn’t end with the war, Jewish racial stereotypes also reappear in postwar Tintin stories, eg, Vol 714 pour Sydney (‘Flight 714 to Sydney’).

A parody by Belgian cartoonist Dubus depicting a captive Tintin begging businessman Rodwell for his liberty (Source: Sydney Morning Herald)

࿏

”Kidnapping” a children’s icon?
Since Hergé’s death in 1983 Tintin’s artistic providence and the author’s estate has been rigidly controlled to the nth degree by his widow Fanny Vlamynck and her second husband Nick Rodwell. Hergé’s heirs through their management firm Moulinsart S.A. Moulinsart spearheaded by an unflinching Rodwell have obsessively pursued a crusade, suing everybody who uses Hergé or Tintin’s name or image without their permission. Not content with cracking down on bootleggers, plagiarists and copyright infringers, perversely they have targeted Tintin parodists, students, collectors, fan clubs, comic stores and people auctioning original artwork as well. They even tried to block journalists from taking unauthorised photographs at the Hergé Museum opening event (Lambiek). Individuals subjected to Moulinsart’s trigger-quick lawsuits include a French novelist who reproduced a drawing of Tintin in a book with a print run of only 200 copies and an elderly artist (and friend of Hergé) who painted the image of Tintin on some old bottles (‘Meet Nick Rodwell, Tintin heir and least popular man in Belgium’, Julien Oeuillet, Sydney Morning Herald, 30-Oct-2015, www.smh.com.au). Bart Beaty, a professor of comics at the University of Calgary, described Moulinsart as being “relentless in the protection of the Tintin copyrights even to the point of discouraging academic study of the Tintin books” (‘Moulinsart Lost A Legal Case At The Hague Over Tintin Rights’, Comics Reporter, 08-Jun-2025, www.comicsreporter.com). Other detractors including Hergé’s nephew have pointed out how under Moulinsart‘s direction “a hero dedicated to children has become the lynchpin of a profit-minded machine that is stifling the enthusiasm of Tintin admirers“ (‘Fans of Tintin cry foul’, Stanley Pignal, Financial Times, 08-May-2010, www.ft.com).

Moulinsart have mined the full depths of Tintin’s merchandising potential, many spin-off items priced at the luxury high-end

Genootschap (Source: www.hergegenootschap.nl/)

࿏

A small win for Tintinphiles and Tintinologists
The pattern shifted a few years ago when Moulinsart and Rodwell’s attempt to prosecute a small Dutch fanzine of Tintin Hergé Genootschap (Hergé Society (or Fellowship)) for including Hergé’s strip in its newsletter backfired badly❹. In a surprise twist a Dutch court in 2015 ruled that a 1942 contract between Hergé and his publisher Ediciones Casterman presented by the defence gave Casterman, NOT Moulinsart, the rights to publish the 22 Tintin albums. The right “to exploit extracts of the books and pictures” however still belong to the Hergé heirs (‘Tintin and the Copyright Mystery, Carolina Sánchez, Lady Trademark, 06-Oct-2015, www.ladytrademark.blogspot.com).

Fmr Australian prime minster Kevin Rudd satirised as Tintin

Endnote: Imitating Tintin
Parodies and pastiches satirising Tintin have been around since the 1940s. When Hergé compromised his reputation by publishing (Tintin) in a collaborationist-run Belgium newspaper” in war-time, it provoked a satire of Tintin, ‘Tintin au Pays des Nazis’ (‘Tintin in the Land of the Nazis’). Other parodies featuring Tintin include as a disaffected working class English youth who turns to political radicalism; ‘Tintin in Lebanon’ and ‘Tintin in Iraq’, embroiling Hergé’s “golden boy” in the intractable maze of Middle East conflicts; ‘Tintin in The Shire’, Tintin as a stereotypical Sydney bogan, etc.❺

≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖≖

❶ though he acts more like a detective, investigating crimes and mysteries and at times carries a pistol and even makes arrests

❷ according to Tintin’s publishing house the books are marketed for “the youth between 7 and 77 years old” demographic

❸ to his credit Hergé did redress some of the crude and xenophobic representations of the earlier books in Le Lotus Bleu (‘The Blue Lotus’, 1934-35) in which Hergé depicts China and the Chinese people with more accuracy and evenness (Lambiek)

❹ Rodwell’s attempt to sue a French artist who did mash-ups of Tintin and Edward Hopper paintings was also thrown out of court with the judge determining that the artist’s works were legitimate parodies of Tintin which was fair game

❺ “most of these parodies would probably have remained obscure curiosities, if it weren’t for Moulinsart’s active attempts to hunt the makers down, giving them more publicity” (Lambiek)