Levittown: The Attainment of an Affordable, Socially Upwardly Mobile Home and Lifestyle – for Some! (Part I)

Built Environment, Commerce & Business, Popular Culture, Racial politics, Regional History

Postwar society – in America as elsewhere – was beset with a multitude of problems. Affordable housing was high on the agenda of priorities – servicemen returning from World War II and a new generation of Americans that would become known as the ‘Baby Boomers’ were about to come into the world. Due to preoccupation with the war and its drain on US domestic manpower, housing construction levels were well down at a time that birth-rate numbers were about to take off.

Into this scenario, at a most opportune time, walked the Levitt family, father Abraham and sons Bill and Alfred. Bill Levitt, who took over the family real estate development business from his father, saw a chance to meet the country’s pressing accommodation needs by mass producing houses at lower cost. Levitt and Sons, as the company was called, had already entered the field pre-war, initially successfully but had failed in its first foray into the high-volume sector. Venturing into postwar low-cost housing bore a certain irony for the Levitts – as they had began their career in property development during the Depression building and selling high-end, custom-made houses to upper middle class people (the Strathmore project in Manhasset, Long Island). Indeed, the years spent making and selling exclusive, upscale properties to the gentry of New York made the family rich [‘William Levitt Facts’, (Your Dictionary), www.biography.yourdictionary.com].

Levittown, New York
The first mass scale suburban project, commenced in 1947, was at Island Trees, a hamlet in the town of Hempstead (Nassau County, Long Island). 1,400 tract-homes were sold in the first three hours of the opening of the Island Trees estate sales office [‘Levittown New York’, Wikipedia Republished, http://wiki2.org], within four years the Levitts had built 17,500 homes in Hempstead. The company concentrated on small two-bedroom dwellings, predominantly ‘rancher’ or Cape Cod style, seventh-of-an-acre lots (750 square foot). These tract-houses as they are known in the trade were modest structures, for the most part pretty basic (a living room, a kitchen, but no garage, an unfinished second floor) and pressed fairly close together in rows. But they were (initially anyway) very reasonably priced as well, affordable to US veterans from the World War, Levitt’s initial target market (“the Levittown house was the reduction of the American Dream to an affordable reality” as historian Barbara Kelly described it). Each Levittown housing complex was divided into distinct sections.

A revolutionary approach to housing
Prior to the advent of the Levittown model, house construction was done in a unitary fashion, a building company would work on a new home until completed and then move on to the next project (the average builder had been constructing only about four to five homes a year). William and Alfred Levitt, building on the mass-production experience of Californian builders, devised something radically different, a totally new division of labour to speed up the process dramatically. Construction was divided into 27 separate steps or operations, each worker or specialised team of workers would complete one step and then move to the next house to repeat the step there, and so on (for example one worker’s job would be the singular task of going from house to house bolting washing machines onto the floor all day!)[Schuyler, D. (2003), ‘Reflections on Levittown at Fifty’, Pennsylvania History: A Journal of Mid-Atlantic Studies, 70(1), 101-109. Retrieved from http://www.jstor.org/stable/27778531].

Everything on site was orchestrated to work seamlessly, the tradesmen were scheduled to arrive in a strictly planned sequence. Bill Levitt admired automobile tsar Henry Ford’s production methods and replicated them in what was an assembly line style of home construction. The comparison was widely noted, Time magazine called Bill Levitt “the Henry Ford of Housing” [Schuyler]. Others, only barely a little less grandly, styled him “the King of Suburbia”.

Vertical integration
Key to the spectacular success of Levitt & Sons (at its peak the company was constructing homes at the staggering rate of one every 16 minutes!), and its rapid prosperity, was the way it achieved a vertical integration of the industry…the company purchased its own forests in Oregon and started its own mills to provide the lumber it needed; a lot of the parts came in prefabricated; Levitt & Sons even made its own nails. It also purchased materials in mass quantities thus avoiding markups on prices paid [Schuyler]. By buying directly from the manufacturer, Levitt’s saved through cutting out the middleman in the process. Kenneth Jackson credited the Levitt brothers with “transforming a cottage industry into a major manufacturing process” [KT Jackson, Crabtree Frontier: The Suburbanization of the United States (1985)].

Integral to Bill Levitt’s cunning strategy for success was his exclusion of labour unions from his projects and his capacity to persuade lawmakers into softening industry regulations making Levittown easier to achieve [‘William Levitt Facts’]. Another huge advantage in boosting the success of Levitt’s projects was the securing of mortgage financing incentives from the federal government (veterans could buy into the estates with little or no down-payment) [‘Levittowns (Pennsylvania and New Jersey)’, (Suzanne Lashner Dayanim, The Encyclopedia of Greater Philadelphia), www.philadelphiaencyclopedia.org].

Levittown, Pa. ca.1959

Levittown, Pennsylvania

The second Levittown (commenced in 1952) was located in Bucks County, Pennsylvania, about 20 miles north of Philadelphia. The Levitt houses built had limited exterior variations – six types: the Levittowner, the Rancher, the Jubilee, the Pennsylvanian, the Colonial, the Country Clubber – but again they were moderately priced with low down-payments. At project’s end, 1958, a total of 17,311 homes had been built on the site [‘Levittown, Pennsylvania’, Wikipedia, http://en.m.wikipedia.org].

Growth and expansion of the prototype
Eventually the Levittown concept of housing estates extended elsewhere – both far and wide. In Burlington County, New Jersey, Levittown Willingboro started in 1958, followed by Levittown Largo in Maryland, 1963, and two other Maryland communities, Bowie (1964) and Crofton (1970). As well, a Levittown in Puerto Rico was built in 1963, and two “Gallic Levittowns” in Northern France in the 1960s, Lésigny and Mennecy (both close to Paris).

The Levitt covenants
William Levitt, in the first instance at least, once he sold families a Levitt house, did not entirely leave them to their own devices. Owners had to comply with certain suburban covenants that he wrote into the contracts…the rules and regulations included no laundry to be done on Sundays and no fencing off of yards. Owners were required to keep their lawns mown and neatly hedged. Bill Levitt himself would drive around some of the communities on Saturdays to ensure that the residents complied with this edict – when he spotted properties that were non-compliant, he would despatch his own lawn-mowing team to do the job and bill the owners on the following weekday [‘Suburban Legend William Levitt’, (Richard Lacayo), Time, 07-Dec-1998, www.time.com].

There was another more controversial Levitt covenant, this one with grossly inequitable and far-reaching overtones. From the onset of the first Levittown, Bill Levitt refused outright to allow African-Americans to buy into the company’s housing estates. Levitt, a Jew, copped a lot of flak for his stance on excluding Black citizens, including Black veterans (see below FN re the dilemma of his Jewishness). I will detail this less edifying side of the Levittown phenomena in Part II of the blog.

Footnote: A “Gentlemen’s Agreement”:

‘Gentleman’s Agreement’, a lauded film of the day

William Levitt’s discrimination against Non-Whites in Levittown was preceded by a similar policy against his own race in the earlier, North Strathmore housing project. Despite being Jewish himself (and a generous benefactor of the state of Israel and an organiser of Jewish-American funding for Israel during the Six-Day War) Levitt in his business dealings would not buck the local practice of real-estate agents refusing to sell to Jews – the unspoken “Gentlemen’s Agreement” among Gentiles to discriminate against Jews [‘William Levitt Facts’].

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building a 1,600-shack community in Norfolk, Virginia, which still had unsold units in 1950 [‘William Levitt’ Wikipedia, http://en.m.wikipedia.org]
William was overall the boss of the business as the financier and promoter, whilst Alfred created the mass production techniques, designed the homes and the developments’ layouts. Father, Abraham, pretty much early on took a step back, ceding the running of the enterprise to oldest son Bill. This allowed the elder Levitt (a horticulturist by training) free rein to pursuit his pet interest, taking charge of the Levitt projects’ landscaping.
Levitt designed tract-homes can be found also in Buffalo Grove and Vernon Hills (Illinois) and Fairfax (Virginia)

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𓇽 see also the October 2021 blog Lakewood Park, Ca Housing Development, the West Coast Answer to Levittown on www.7dayadventurer.com Lakewood Park, a mega-sized, rapidly constructed Californian housing development in the 1950s—the brainchild of three Jewish American developers—operated what was effectively a (unwritten) covenant discriminating against non-white prospective home-buyers.

Marooned in the Suez Canal: Six Days of War, Eight Years of Blockade

International Relations, Military history, Regional History

When the dust and sand settled after the lightning strike of the Middle East Six-Day War in 1967, there was an unanticipated outcome with profound ramifications for the Suez Canal. The upshot of that briefest of brief wars left Israel in control of the Sinai Peninsula which included the eastern bank of the Suez waterway✱. Egypt’s response to this unpalatable circumstance was swift and long-reaching.

Immediately at the cessation of hostilities each side of the Suez Canal was cordoned off, Israeli troops massing on the east (Sinai) side and Egyptian troops on the west (African) side. The Egyptian government reacted to the situation by effectively immobilising access to the canal…ships, dredges and other floating water-crafts were sunk to block both ends of the waterway, the task of blockading was completed by placing a number of sea mines in the canal to render navigation an unviable (and dangerous) option.

Aside from bringing an immediate halt to any vessels seeking to use the passage, the unilateral action had the effect of trapping existing shipping already within the canal zone. At the time of the war there was a number of foreign ships, mainly freighters and cargo carriers, steaming their way north through the international waterway. Unable to proceed, those fourteen merchant vessels gathered together in the Great Bitter Lake section of the canal (the widest portion and the midway-point of the waterway).

Great Bitter Lake (sat-map)

The Yellow Fleet
As time passed it became evident that Egypt was intending to block the canal indefinitely. The ships settled down for a long stay and the ships’ masters and owners devised a strategy to cope with the delay. The crews on the vessels were rotated, initially after three months the original crews were relieved, and then this process was repeated at periodical intervals. Over the next eight years (that’s how long the canal was blockaded and the fourteen ships were stranded in the Bitter Lake) some of the original crew members even returned for a second stint in the canal. So long were the stranded vessels exposed to the harsh elements of the region that the nickname the Yellow Fleet was ascribed to them – due to the fact that over months of remaining motionless the decks of the ships would become completely caked in windblown sand from the adjacent Sinai desert [‘The Yellow Fleet’, www.history.com].

Composition of the cargo container fleet: Vessel nationalities
The stranded Bitter Sea flotilla comprised a miniature “United Nations” of vessels – of the fourteen merchant ships, four were from the UK, two each from West Germany, Sweden, the US and Poland, and one each from Czechoslovakia and Bulgaria. In addition to these fourteen entrapped vessels, one other container ship, the Canadian SS Observer, was also immobilised by the Egyptian blockage, but it was separated from the others and forced to anchor in Lake Timsah (AKA Crocodile Lake), near the city of Ismailia.

From the perspective of the ship-owners (who included large shipping companies like the Blue Star Line and Blue Funnel Line), the main priority was to protect as far as possible the valuable cargo onboard the containers. The ships, despite their anchored status needed to be maintained regularly so that they would be immediately ready to go in the event of the Egyptian government lifting the blockage [‘Meet the seafarers who were stranded in the Six-Day War’, (Simon Edge), 03-Jun-2017, www.express.co.uk/].

Despite the difficulties faced by the crews (the presence of Egyptian police guarding the vessels; being stopped from maintaining radio contact with the outside world; the frustration of being confined and entrapped in one spot), the seafarers involved made a really good fist of keeping up morale by keeping busy and engaged in fractional and social activities. Organisational skills were put to good use, in October 1967 a meeting of all officers and crews members on the British MS Melampus resulted in the formation of the Great Bitter Lake Association.

1968: Year of the parallel olympics
Given the trying working conditions that prevailed, the merchant shipmen (there was a solitary woman among all of the crews of workers, a Swedish stewardess) made the best of their time in the Suez…in 1968 with the Summer Olympics playing out in Mexico City the seamen were inspired to concoct their own version of the great quadrennial international sporting event. The GBLA ‘Mini-Olympics’ included the disciplines of sailing (naturally!), diving, soccer, shooting, archery, sprinting, high jump and weight-lifting✧. The ‘athletes’ got right into the spirit of the event, the UK newspaper the Daily Express even sponsored the games, providing kits, footballs and trophies. Overall “winner of the Olympics” was Poland, followed by West Germany [‘Stranded in the Six-Day War: the story of 14 ships trapped for eight years in the Suez Canal – by Cath Senker’, (Company of Master Mariners of Australia), www.mastermariners.org.au/]. Outside of Olympics time crew members would keep active with matches of football (soccer) on the largest of the vessels, MS Port Invercargill.

Inventiveness and ingenuity of the crews
Improvised Olympic games, football and boat races was one way of making the time pass enjoyably, another more imaginative pursuit was getting into the stamp business! The Yellow Fleet marked its prolonged confinement in the Suez by hand-making and issuing its own stamps…envelopes sent home to family and friends would bear the frank of the Great Bitter Lake Association. These labels were purely decorative, without postal validity and needed the accompanying legal issue of Egypt for delivery – however some letters did apparently make it to their destinations bearing only the GBLA frank! GBLA stamps often contained eagles and seagulls, birds of flight symbolising freedom and escape which the crews undoubtedly longed for whilst passing their days [‘Maritime Topics On Stamps: The GBL Locals!’, (Bjoern Moritz), www.shipsonstamps.org/].

The fleet also maintained its own trading system among the various vessels. The container ship crews fed themselves initially from the plentiful fresh food in the cargos. Beer, wine and other day-to-day necessities were supplied by trade with visiting Egyptian chandlers (suppliers for boats). Captain Kensett of the Port Invercargill estimated that they had to be upward of 1.5 million empty beer bottles at the bottom of the Great Bitter Lake. The food that perished after the refrigeration finally gave out also got dumped overboard [Simon Edge].

As time went on…and on, the situation needed to be rationalised of course. During 1968 the MV Agapenor‘s owner, Blue Funnel Line, considered abandoning the vessel, but the insurers vetoed that! Later on, the Agapenor was placed in the care of the nearby Czech freighter Lednice [Gordon Frickers, ‘Agapenor Manoeuvring in Bombay (Mumbai) Roads’, (Artist Gordon Frickers), 31-Mar-2009, www.frickers.co.uk]. The collection of ships were moored closer together. Consolidation continued with a view to reducing costs to the companies, by June 1969 the number of personnel maintaining and protecting the ships was scaled down to around 200, by Christmas of the same year there was just a skeletal crew of 50 present [Edge].

Egyptian president and Arab unity strongman Gamal Abdel Nasser died in 1970 and gradually the government in Cairo started to soften its hard-line stance on the blockade (plus there was the worrying consideration of the ongoing lost revenue from the canal tolls that Egypt was suffering). For the last couple of years of the closure a Norwegian company took over the management of the fleet. By 1974 work had begun on the extremely onerous task of clearing the scuttled ships and sea mines before shipping in the canal could resume. American naval units and British and French minesweepers assisted the operation, with the salvage job finished by Californian company Murphy Pacific Marine Salvage. With the Suez Canal finally opened again, eleven of the remaining thirteen vessels⊟ were unable to continue their journey unaided, only the two German container ships were capable of making it back to their destination (Hamburg) under its own power.

PostScript: a ‘new’ Suez Canal?
Even by the time of the canal closure in 1967 Suez had become an inferior sea transportation route. Since the 1950s the advent of the supertanker, which is capable of carrying four to six times that of the smaller ships, has been a game-changer. The canal however has been unsuitable for supertankers being too narrow and insufficiently deep in most of the watercourse [‘A “new” Suez Canal shapes up for 1980s’, (John Pearson & Ken Anderson), Popular Mechanics, May 1975]. Accordingly the Egyptian government first mooted the prospect of a new canal in 1974. After many obstacles and delays a multi-billion dollar project was launched. Finally in 2015, a ‘new’ section of the Suez Canal was completed…increasing the canal capacity to accommodate a two lane shipping route (ie, two commercial-scale vessels are now able to pass one another in opposite directions over a longer stretch of the canal) [‘Suez Canal Area Development Project’, Wikipedia, http://en.m.wikipedia.org].

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✱ along with the Golan Heights (taken from Syria) and the West Bank of Jerusalem (wrestled off the Kingdom of Jordan)
✧ oddly swimming is not listed as one of the GBLA’s ‘Olympic’ sports, especially puzzling as the MS Killara (from Sweden) had an onboard pool!
⊟ the US-owned African Glen had been hit and sunk during the Yom Kippur War in 1973. The war came very close to the stranded Yellow Fleet as the Israeli counter-attack took place at the northern end of the Bitter Lake

Cienfuegos: Elegant Neo-classical Architecture and Splendour in the Park

International Relations, Regional History, Travel

Cienfuegos, on the southern coast of Cuba (about 250km from Havana) is another day trip highlight within reach of the capital. The name Cienfuegos literally means “One thousand fires”, whilst the beauty of its architecture has invited comparisons with Paris and other European capitals, earning itself the sobriquet La Perla del Sur (Pearl of the South).

Parque Jose Martí, forming Cienfuegos’ Plaza de Armas, is probably the most attractive and leafy of all plazas I visited in Cuba. At the park’s entrance a brace of stone lions on marble foundations stand guard. Throughout there are neatly-maintained hedges and tree-filled gardens. A walkway from the eastern edge of Parque JM leads to a long, city boulevard which reflects the influence of the first, French settlers of Cienfuegos, as does the many 19th and early 20th century grand neo-classical buildings overlooking the park, eg, the elegant, grey provincial parliamentary building with a crimson dome (Antiguo Ayuntamiento), the Tomas Terry Teatro (Theatre), the Cienfuegos Cathedral with crimson domes and the foremost French stained glass windows in all the country and the blue Ferrer Palace (see in detail below).

Other points of interest within Parque JM are a statue of the eponymous and ubiquitous hero of Cuban independence, Martí, an impressive, fawn coloured triumphal arch erected in 1902 to celebrate Cuba’s independence (diagonally across from the Ferrer building), and a crimson-domed gazebo or bandstand (note a recurring motif here: crimson appears from all the evidence to be the preferential colour of Cienfuegueros‘ when it comes to domes of buildings in the city!). The park is a great place to stroll round or just sit (plenty of shaded seating) and relax while watching the passing parade of Cienfuegueros.

N 5401, Calle 25, is the address of perhaps the most beautiful building in Cienfuegos. The Benjamin Duarte Casa de la Cultura (one of several designated casas de la cultura in the city), was originally the Palacio de Ferrer. This old villa (built 1918) is for me just about the stand-out building, aesthetics wise, although there is some stiff competition for that mantle among quite an array of neo-classical gems (special mention: Teatro Tomas Terry). The Ferrer interior unfortunately doesn’t quite match the elegant charm of the exterior, although it has attractive Italianate marble floors. The downside is that inside its all a bit tired and worn, in need of some TLC…they seemed to be undertaking some repair work on the walls when I visited it. Predominantly, the facade of the villa is a delightful pale blue colour…abutting the palace to its right is another building, fawnish-pink in colour – it seems that this was built up against the Ferrer’s side after the palace ceased to function as such.

The architectural feature that most gives Ferrer Palace its distinctive character is the cute little rooftop cupola – which is reached via by a narrow spiral staircase made of wrought-iron. From atop the Ferrer’s endearing cupola, a viewing tower (a mirador) affords you fantastic 360° views of the city and the nearby bay. A cost applies to ascend the narrow staircase (one at a time!): 1 CUC per climber).



Photo: Anton Ivanov/Freepics

Historical footnote Cienfuegos, like the not-far-away Bay of Pigs and the Cuban Missile Crisis, has a connection with the Cold War. In September 1970 American intelligence detected that the Soviet Union was building a covert nuclear submarine base in the Bahia de Cienfuegos. The prospect of a response from the hawkish Nixon administration seemed likely with the danger of a confrontation escalating to the level of the 1962 Missile Crisis. This expected eventuality did not ensue primarily because of timing. At the same moment as the Cienfuegos episode, the US was embroiled in or focussed on other international events that were playing out, viz. the Civil War in Jordan, the election of a socialist (Allende) government in Chile (plus it had only been a matters of months prior to this that the US extended the Vietnam War into Cambodia). Nixon therefore held off on a show of force and the ‘crisis’ was defused diplomatically soon after when Secretary of State Kissinger bluffed the Soviets into discontinuing construction of the submarine base [Asaf Siniver, ‘The Nixon Administration and the Cienfuegos crisis of 1970: crisis-management or non-crisis’, Review of International Studies, 34(1), Jan 2008].

 

On the Cuban Guerrillero Cultural Icon Trail: Channelling ‘Che’ in Santa Clara

Military history, Popular Culture, Regional History, Travel

Having visited the site of the 1961 Bay of Pigs invasion and the Museum that commemorates its triumphant outcome for the Cuban people, our appetite to learn more about “The Revolution” was piqued. The city of Cienfuegos was on our itinerary and as another saga of the war to liberate Cuba from a right-wing dictatorship with US mafiosi connexions was at hand in nearby Villa Clara province, a small detour was in order.

The pueblo of Santa Clara is inextricably woven into the story of Ernesto Guevara and his victory in the decisive battle of the civil war against the Batista regime. Guevara or simply ‘Che’ – the image that launched a million T-shirts, and the man who signed many more million pesos’ worth of Cuban bank notes! – is proudly remembered and commonly revered, especially in this part of Cuba, as two separate Santa Clara monuments testify.

The first is in the centre of the township itself, a monument to the final victory of the war (Battle of Santa Clara, 31st December 1958) when a Cuban battalion under Comandante Che derailed a train carrying government troops, ammunition and heavy weapons, intended to reinforce Batista’s embattled army in Havana.
A portion of the captured train still sits on the site, now part of a monument to the battle which clinched victory for Castro and the Cuban rebels. In Spanish the monument is called
Monumento a la Toma del Tren Blindado (literally “Monument to the Taking of the Armoured Train”)

The other tangible tribute to the legendary Cuban revolutionary líder is more personal, not far from the city is Guevara’s sombre but impressive mausoleum (Mausoleo de Ernesto Guevara). The monument was originally conceived as a memorial to the charismatic maestro guerrillero who was executed and buried in the Bolivian jungle in 1967… thirty years later the Cuban government retrieved his exhumed body and returned it to Santa Clara. The remains of Che and 29 of his fellow guerrilla fighters are interred here in a large burial vault (in area a decent sized lounge room).

The mausoleum remains a popular place to visit for tourists as well as Cubans, there were several big tourist buses and umpteen dozen cars in the parking lot when our group visited. The immediately noticeable feature of the mausoleum building which is set down on a wide patch of land is the extra-large statue of Che. Cast in bronze, it is 22 feet high and characteristically depicts Che armed and dressed in army/militia fatigues. The statue officially goes by the somewhat ‘highfalutin’ title Ernesto Guevara Sculptural Complex (AKA Complejo Monumental Ernesto Che Guevara).

Security around the mausoleum entrance was pretty tight, more guards than you think might be necessary hovered around the entrance portal. We all lined up and were soon ushered in by a bevy of serious-faced officials and whisked out again fairly rapidly. There was not a lot to see inside in any case, it was dimly lit and unnervingly cold. We glanced at the photos of the 30 dead comrades on the wall and spotted a few pieces of Che paraphernalia on display – such as Che’s handgun (Czechoslovakian), his water canteen and field glasses.

There’s not much else to the complex (a lot of vacant space actually) but there is a gift shop (Tienda Artex) (opportunity to get that authentic “Che in classic Guerrillero Heroico pose” T-shirt on Che’s own turf!) and a restaurante/cantina. There’s another, official looking building close to the arched entrance to the shops but I couldn’t work out what it was used for.

The museum maintains a strict prohibition on the taking of photos within the burial vault, so I didn’t even give a thought to trying to sneak a quick ‘Polaroid’ (even if I had one) – the officials, all wearing the same “not happy Juan” face, gave the impression they meant business!

https://upload.wikimedia.org/

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from when he was governor of the National Bank of Cuba and succinctly signed his nickname ‘Che’ on all legal tender