Tsarist Russia in America’s Pacific Backdoor II: California

Cinema, Popular Culture, Regional History

The establishment by the Russian Empire of a colony in California in the early 19th century was a corollary of the earlier North American colony in Alaska. The inherent deficiencies that surfaced in the operation of the Russian American colony convinced the Russian-American Company that it needed to find new, more propitious outposts in the region that could service Russian America’s needs.

California: Fort Ross
Zealous over-hunting of the prized sea otters by the Russian-American Company et al in Alaska’s waters led the company to seek out new, profitable hunting grounds further south. After some early fur hunting expeditions (1806-11) confirmed the presence of abundant sea otters along New Spain’s Pacific coastline, RAC chief Aleksandr Baranov authorised his assistant Ivan Kuskov to find a suitable location in Northern California and establish a Russian colony.

Fort Ross

The location chosen by the RAC to settle its new colony in 1812 – on the “New Albion” shore to the north of Bodega Bay (today in Sonoma County)❈ – was carefully selected. It was close to but outside of the border that Spain had set as its northern-most jurisdiction (San Francisco). As well as the proximity to plentiful sea otter fields, the Russian-American Company wanted its Californian base to be close enough to facilitate trade with Alta (Upper) California.

(photo: www.fortross.org)

The exact spot picked by Kuskov for the settlement was the site of an Indian village called Meteni by the local Kashaya (Kashia Pomo) tribes. After negotiating the sale of the land with the Pomo[1], Kuskov built RAC’s fortress called Fort Ross (Rus: Фopт-Pocc). The other raison d’être of the Californian colony was to provide an agricultural base for the northern settlements (Alaska had proved too harsh an environment and its climate too raw to supply sufficient quantity or variety for the nutritional needs of its settlers).

Russian stamp commemorating 200th anniversary of founding of Fort Ross

By 1814 Kuskov’s men (which included Aleut natives from Alaska) had planted the beginnings of an orchard, a solitary peach tree, later adding more trees which would eventually yield grapes, apples, cherries, pears, quinces and bergamots. This fresh fruit was to prove important in preventing outbreaks of scurvy which had dogged the early Californian colony[2].

An inhospitable neighbourhood
As things transpired, the emergence of the Russian settlement at Fort Ross did provoke the displeasure of the Las Californias authorities who responded by establishing a new mission station and presido (fort) in the vicinity to check any attempt by RAC to colonise any parts of California further south. Early trade opportunities were impeded by Madrid which forbid its Californian outposts from having commercial transactions with Fort Ross (although a healthy contraband trade did exist)[3]. With the Adams-Onis Treaty (1819) by which the US acknowledged Spain’s claim to all land south of the Oregon country border, Russia was even further squeezed out diplomatically in California¤ (and forced to renounce its own Oregon claim[4]. After Mexico gained its independence from ‘Old’ Spain in 1821 it constructed its own forts (such as the Sonoma Barracks) not far from the Russian Fortress to hem it in[5].

Russian chart – Fort Ross & Bodega Bay

Other drawbacks imperiling the viability of Russia’s Fort Ross colony
A. Otter hunting and shipbuilding

Hostility from Hispanic California and free-spirited westward-roaming American pioneers was not the only issue the Russians at Fort Ross had to contend with. By around 1817 the Californian coastline was displaying the same tell-tale signs of rapid depletion of the much sought-after sea otters that had plagued the Northwest Pacific and turned RAC’s focus southward ten years earlier. Being closer to both the US and Mexico and within the English’s sphere of operations, the competition for pelts in Alta California was even more intense. With the southern colony’s annual otter pelt catch declining every year, RAC tried diversifying its industries. For a while shipbuilding took commercial centre stage at the colony’s port at nearby Rumyartsev Bay … in a productive six years from 1818 six major vessels were built there. Unfortunately the Rumyartsev builders used Tanbark oak, which wasn’t suitable for ocean-going vessels and to make matters worse, seasoned it improperly so that the wood progressively rotted and all the ships were unseaworthy within a few years[6].

B. Ranching and animal husbandry
After the wood rot disaster shipbuilding in the colony ceased and Fort Ross switched his emphasis to agriculture and the development of its animal husbandry. New ranches opened up for stock-raising, especially from the early 1830s, with some success in the production of beef and mutton. A 1841 inventory of livestock at Fort Ross (taken just prior to the colony’s demise) listed 1,700 head of cattle, 940 horses and 900 sheep … indicating some marginal success in ranching – but to put it in perspective this was far behind the herd sizes of livestock achieved by the contemporary Spanish and Mexican Californian ranchers[7].

C. Grain production and other agriculture
RAC’s hope was that a colony in Alta California – with its better soils and pasture lands, plentiful timber and good water supply – would be conducive to productive and consistent yields of produce, and would become the granary for the northern outposts in Alaska. Flawed agricultural methods and planning however meant that this would remain a pipe dream. The colonists failed to rotate their crops and fertilise the fields adequately for arability. The type of farming at the ‘Fortress’ was more that of private plots producing fruit and vegetables for local consumption rather than exporting. The quantities sent north were never sufficient, nor were they consistent in quality. At different periods the Russian colony had to trade its manufactured goods♦ for grain and seed from New Spain, both for the colonists’ use and to ship north to Russian America’s capital, Sitka. From the late 1820s on occasionally there were good crops, but even in the most fecund times Fort Ross could only supply a mere 1/12th of RAC’s needs for Alaska[8].

The Fort Ross colony workforce
The colonists’ division of labour comprised the Russians and Creoles in one group of occupations, guards, overseers, artisans and cooks, and the Aleut men as hunters (Aleut women and other native tribes were allotted the more menial tasks). After the sea otter haul largely disappeared, the Aleut hunters were reassigned to herding and lumbering jobs. The calibre of men Kuskov had at his disposal was problematic … the Russian men were often described as “riff-raff” – the risk of desertion was always a concern and many were suspected of criminal intent. As for the native workers, most brought from Alaska were convicts under punishment for “crimes committed against the colony” and many of the Indians were considerable unreliable[9]. The lack of an ongoing, stable workforce added to the colony’s woes. Quantity as well as quality – a sheer lack of manpower also contributed to Fort Ross’s failure.

Hudson’s Bay Co

Endgame for Krepost’ Ross
The isolated colony struggled on through the 1830s trying to make a go of it commercially, but Fort Ross’ death knoll was sounded when the Russian-American Company signed an agreement with the Hudson’s Bay Company (HBC) in 1839 … HBC would henceforth supply all provisions required by RAC’s Alaskan outposts[10]. RAC, pulling the plug, tried at first to sell Fort Ross to the Hudson’s Bay Company, and then to the Mexican government, but were unsuccessful in both instances. Consequently Fort Ross’s Governor Rotcher managed to sell the Fortress and all its contents (including a disused schooner in Bodega Bay) to Californian settler pioneer and businessman Johann (John) Sutter for $30,000.

ↂ ↂ ↂ ↂ ↂ

Endnote:
The Russians were only one of several players eyeing off the colonial potentiality of Spanish Alta California. French, American and British visitors all made note of how surprisingly tenuous Madrid’s hold was on the territory [11].

PostScript: Fort Ross – the movie!
Intriguingly in a time witnessing a latent reheating of American/Russian superpower tensions, a Russian film company made a feature film about the Fort Ross colony (released in 2014 presumably as a celebration of the Fort’s 200th anniversary two years earlier). Written by Dimitriy Poletaev, Fort Ross is billed as a historical adventure/action/fantasy movie. I’m more than a little skeptical about how historically accurate it is … though it does contain a character called “Komendant Kuskov”. Basically, the plot revolves around a “Gen Y” journalist who find himself transported back to 1814 Fort Ross, coonskin caps, muskets, otter pelts and everything – courtesy of his malfunctioning iPhone! (the fantasy bit). The time-travelling protagonist finds himself embroiled in various intrigues and adventures and the film gives a few nods to the state of contemporary US/Russian relations. A part of the external footage was filmed at Fort Ross National Park – shots of the Russian River (Slavyanka) and the surrounding countryside – though the producers used the recently renovated original Fort Ross itself as a model to re-create a full-scale replica of the fort in Belarus.

⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸⊸
❈ about 130km northwest of San Francisco Bay
¤ A further blow to morale was that Spain, Mexico, the US and Britain never recognised the legitimacy of Russia’s Fort Ross colony … although in the case of Mexico, it was prepared to do so provided Russia recognised it in return, but the conservative Tsar’s suspicion that the new Republic was a radical regime vetoed that diplomatic breakthrough (Schwartz 1977)
♦ such as barrels, bricks, furniture, soap, etc.

[1] ‘negotiated’ for almost sweet FA according to one account – Kuskov bought the area for a small quantity of clothing, bedding and tools, ‘History of the Russian Settlement at Fort Ross, California’, www.parks.sonoma.net/ross
[2] ‘Historic Orchard at Fort Ross’, Fort Ross Conservancy, www.fortross.org
[3] H Schwartz, ‘Fort Ross California – A Historical Synopsis’, Fort Ross Conservancy‘, (Interpretive Planning Unit, Dept of Parks & Rec, Calif. Feb 1977), http://fortross.org/lib.html
[4] ibid.
[5] ‘History of the Russian Settlement’, Wikipedia, www.wikipedia.n.em.org
[6] ibid.; Schwartz, loc.cit.
[7] Schwartz, loc.cit.
[8] ibid.
[9] AA Istomin, ‘Indians at the Ross Settlement – According to the censuses by Kuskov in 1820 and 1821’, (Fort Ross Interpretive Association, Jul 1992), www.fortross.org
[10] ‘Yukon/Alaska Chronology’, Explore North – An Explorer’s Guide to the North, www.explorenorth.com

[11] Kevin Starr, Americans and the California Dream 1850-1915, (1971)

The Mass Appeal of Woolworths: A Brand Name Worth Copying

Commerce & Business, Financial history, Popular Culture, Retailing history, Social History, Society & Culture

The seeming ubiquity of Woolies?
Woolworths is an internationally known name synonymous with traditional merchandising budgeted within the reach of the average consumer. When I was a kid I thought that the Woolworths variety store-cum-supermarket chain in cities and towns strewn all around Australia and New Zealand was an offshoot of the famous pioneering Woolworths “dime and nickel” company in the US. Until I actually went to South Africa I wasn’t even aware that there was Woolworths in that country as well. When I did discover its existence travelling around the RSA garden route I initially assumed that it too was a spoke in the far-reaching American F W Woolworth imperial retail wheel.

Imperial Arcade, Sydney: Woolworths Stupendous Bargain Basement, 1924

Only much, much later did I learn of the total absence of any business or corporate connection between the three ‘Woolworths’ entities (sometimes displayed in singular form, sometimes plural, sometimes with an apostrophe). Both the retail chain in Australasia and the one in South Africa got the name ‘Woolworths’ through the same legalistic loophole. When a collection of businessmen began the Australian retail enterprise they acquired the name because the original American company had not registered the name in NSW (or anywhere in Australia). Thus the first store in Sydney CBD’s Imperial Arcade in 1924 was called Woolworths Stupendous Bargain Basement. The transition to the eventual nomenclature used (simply ‘Woolworths’) was not quite that simple. Before settling on ‘Woolworths’, the first notion that came to Percy Christmas (Woolworth’s inaugural CEO) and his directors was to call it ‘Wallworths Bazaar’, a pun on the American retailer’s name[1].

Somerset Mall ‘Woolies
Western Cape RSA

Similarly, the South African ‘Woolworths’ acquired the name because there was no legal trademark impediment to it using the name in South Africa. Founder Max Sonnenberg and his son Richard started the first Woolworths store in Cape Town in 1931, and like the Australian namesake it has never had any financial connection to the prior existing F W Woolworth Co business. Woolworths South Africa-style was a different sort of retail animal, modelling itself on the upmarket British Marks and Spencer rather than the F W Woolworth bargain basement store concept[2].

Woolworths ground zero: Creating the retail template
The American phenomenon started in 1878 when Frank Winfield Woolworth, son of a poor potato farmer, started his first store in Utica, New York, the basis of his business strategy was to sell a wide selection of items at low price (initially all the merchandise was set at 5 cents each). The store was poorly located and failed abjectly but Woolworth persisted, opening a second dry goods and variety store the following year in Lancaster, Pennsylvania, and the formula eventually caught on. The entrepreneur expanded his store concept to a “five-and-dime” one (items set at 5¢ and 10¢ each).

The early F W Woolworth & Co

Woolworth’s brother Charles (known as ‘Sum”) got in on the business, starting up his own retail stores soon after his older brother’s. Frank expanded F W Woolworth Co into a chain by mergers and partnerships with his cousin Seymour Knox I and with other relatives and friends. By gathering together a little club of owners Woolworth could purchase large quantities of goods directly from the manufacturers. As the US stores multiplied and prospered, Frank, remembering his own disadvantaged childhood, took pride in the fact that the “ordinary man” could afford to buy from Woolworth stores[3].

From 1890 FWW would embark on annual (sometimes biannual) large-scale buying trips to Europe, always paying the suppliers in cash on principle. Exposure to European manufacturers promoted awareness of market potentiality in other countries and may have prompted Woolworth’s eventual decision to branch out internationally. Anglophile Frank had his eye firmly on Britain as his 1890 trip diary indicates: “a good penny and sixpence store, run by a live Yankee, would be a sensation here”[4]. The chain had already extended north to Canada and subsidiaries were launched in the UK, Germany, Austria, Mexico and Cuba. The UK Woolworth sub-set itself opened stores in the Republic of Ireland, Palestine, Cyprus, the British West Indies and Southern Rhodesia (now Zimbabwe).

FW Woolworth store in Glasgow (Source: Pinterest UK)

British F W Woolworth
Woolworths came to Britain in 1909 with the first store, selling clothing, stationary and toys, opening in Liverpool in northern England (family cousin Fred Moore Woolworth was the British arm’s first managing director). The pricing strategy matched the US “five-and-dime” one with items selling at 3d and 6d. The British chain flourished from the 1920s on, becoming a household name through the UK, so much so that most consumers in Britain and Ireland believed that their ‘Woolies’ shops were a local invention, “where sixpence once went a long way”[5].

Like the parent company in America, British Woolworths proved a retail innovator. The Liverpool store introduced lunch counters (followed by Blackpool and other large UK stores), which were the precursor to the standard food courts which became integral to shopping malls later in the 20th century[6]. The Woolies restaurants also adhered to the 3d and 6d price formula, although by 1941 there had been some increases, eg, a split lobster salad had risen to the princely sum of one shilling (12d or 1/-)[7].

Woolworth UK’s rise and fall
The 1930s marked a high point for Woolworth in the UK … outside of the Christmas season the chain was opening a new store every five days! During the price inflation of the late 1930s the Woolworth giant kept the sixpence limit on its prices by asserting its buying power to coerce suppliers into accepting lower margins for their goods¤. By 1958 F W Woolworth Co had amassed 1,000 branches in Britain[8].

The first signs of the downturn in Woolworth UK’s fortunes can be traced from the 1960s, the parent company forced the British arm into introducing Woolco, a series of one stop shops usually located out-of-town. These did not succeed, as they had in America because the UK lacked the US’s higher car ownership which suited out-of-town shopping. This was also an unwise move away from Woolworth UK’s strength, its high street stores. The UK business’ problems continued in the 1970s – Britain’s decimalisation in 1971 caught Woolworth unprepared because unlike other retailers it had resisted the move to self-service. The upshot was costly to Woolworth (£5 million and a five-year process trying to replace their over-abundance of store cash registers. Also in the 1970s a number of Woolworth stores in Britain and Northern Ireland burned down, attributed at least in part in incompetent and short-sighted management … resulting in brand damage to the trusted F W Woolworth name from which it never entirely recovered[9].

Closing down: Bromsgrove store (Worcs.)

British elements (principally Kingfisher plc) finally gained a controlling interest in the UK enterprise in 1982, but Woolies, this British institution on the retail landscape ultimately fell foul of intense competition from cut-price retailers … many customers defected to British supermarket giants Tesco and Sainsbury’s. Falling sales and a cash-flow crisis affected its entertainment arm. The downturn was exacerbated by the adverse effects of the Global Financial Crisis of the late 2000s. In 2007 Britain’s Woolworth Co experienced its first trading loss in 95 years … and much worst was to come. Over Christmas 2008 807 stores in the UK closed. With Deloitte’s administrating, the whole Woolworth chain had a complete shutdown over a 41 day period (months short of what would have been 100 years of operation in the UK). The carve-up saw restructure specialists Hilco Capital acquire the retail business and the Shop Direct Group (owned by the Barclay brothers) taking over the online retail sector … this too however was closed down in 2015[10].

Rise and fall of the prototype organisation
The America parent Woolworth company was spectacularly successful in creating a chain of “cash-and-carry” dime stores. By 1977 there were 3,414 stores in the US, Puerto Rico and the Virgin Islands and 1,884 outside of the US[11]. The pioneering merchandising methods of F W Woolworth with the founder’s emphasis on sales and customer service, and direct purchasing, established a solid base to enable his successors as CEO to continue to sustain and grow the Woolworth retail empire. However after WWII there was shift in the nature of shopping propelled by the burgeoning car culture … retailing in America and elsewhere moved on from the high street stores which had been the mainstay of Woolworth to the new malls located in the suburbs. Woolworth tried slowly to adjust but found itself less able to adapt to this change than its major competitors.

Woolco, Canada (Photo: Reddit)

By the 1960s the original five-and-dime stores had morphed into other commercial entities: whilst the Woolworth flagship was retained there was a move into speciality stores and the large discount retail chain Woolco, which had a measure of success. Through the eighties and into the nineties the ailing FWW giant lingered on.

La Crosse (Wisconsin) store, 1992 (Source: La Crosse Tribune)

In 1997 F W Woolworth Co in the US folded, following years of diminishing competitiveness with its rivals (the chain in 1996 posted a crippling loss of $US37 million). The Venator Group took its place and F W Woolworth ceased to be a trading name. Venator’s retail focus fixed on the foot ware market with Foot Locker and Kinney Shoes. This was a sudden end to a gradual process by which Woolworth Five-and-Dimes were overtaken by the likes of more dynamic enterprises, Wal-Mart, Kmart (formerly Kresge), Target and other commercial players who adapted to change far better than the veteran Woolworth[12].

F W Woolworth Co ultimately suffered the same fate as the British Woolworth – an accumulated obsolescence. As Jennifer Steinhauer summarised its plight, it had “faded in the collective memory of a nation warmly nostalgic for old stores but not willing to shop in them”. The pioneering retailer had become increasingly irrelevant to American consumers … the advantage of convenience it once possessed (where shoppers could get “lipstick, diapers and a milk shake at a discount, all under the one roof”) was now all-too-easily available at the abundance of handy drugstores, supermarkets and discount stores popping up everywhere[13].

PostScript: South Africa and Australia – Higher and Higher
Whilst the Woolworths brand name no longer decorates the urban commercial landscape in the US and Britain, the Woolworths name in the Southern Hemisphere is a different story. Over the last 20 years both Woolworths Holdings Limited (RSA) and Woolworths Limited (Australia) have experienced impressive growth through expansion and diversification.

Woolworths Holdings Ltd (WHL) achieved a net income of R3.12 billion in 2015 as a provider of clothing, footwear, accessories, groceries, beauty products, home wares and financial services. WHL has pursued an aggressive campaign of expansion, taking over companies in South Africa (Mimco, Trenery) and Australia (David Jones stores, Country Road, Witchery).

Woolworths Casula (NSW)

Woolworths Limited (WL) made a net surplus of A$1.2 billion in 2016 with its variety stores (Big W), supermarkets (Countdown, Food For Less, Safeway, Flemings, etc), grocers (Thomas Dux). Part of the company’s impressive growth has come from diversification – into petrol stations (Caltex-Woolworths) and into liquor stores (taking over BWS and Dan Murphy’s), hotels and gambling (Australian Leisure and Hospitality Group)[14]. The Aussie Woolworths brand currently maintains a presence in Australia, New Zealand and India. Business success aside, it has not been all smooth sailing for the RSA and Australian companies … both WHL and WL have been embroiled in controversies in their home countries from time to time. In 2010 WHL removed Christian magazines from its shelves (a financial decision by Woolworths), provoking a huge outcry from the powerful Christian community in South Africa with WHL having to back down[15]. WL’s move into alcohol has been extremely profitable (together with Coles it is estimated to account for ¾ of Australian liquor sales). Allied to this is Woolworths’ impact on poker machine gambling … through its ALH arm it has in excess of 12,650 pokies in pubs. Anti-gambling campaigners have accused WL of targeting children to push up pub sales by offering loyalty reward cards to frequent gamblers (and placing “Kid’s Club” playgrounds close to the poker machine areas in its hotels)[16].

﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌﹌
FWW’s mergers absorbed Knox & Co, Kirby & Co, Charlton & Co, C S Woolworth & Co and Moore & Co
the concept was an elaboration on F W Woolworth’s ‘Soda Fountain’ introduced in his Lancaster (US) store in 1907
¤ a similar bullying practice to that used by Woolworths Australia (and its rival Coles) this decade against local manufacturers
one exception being the old Woolies favourite, the pick ‘n’ mix confectionary lines
in 1989 Industrial Equity Ltd (IEL), part of the AdSteam Group (Adelaide Steamship Company), successfully took over Woolworths Australia … however the Woolworths company was subsequently publicly floated several years later

[1] ‘Woolworths Limited’, Wikipedia, http://em.n.wikipedia.org
[2] after WWII the South African firm actually had a business relationship with Marks and Spencer for a number of years, ‘Woolworths (South Africa)’, Wikipedia, http://em.n.wikipedia.org
[3] One incident in particular resounded with him, being unable to afford an item in a Watertown store as a child, ‘Biography of F.W. Woolworth’, (Woolworths Museum), www.woolworthsmuseum.co.uk
[4] J Robinson, ‘Woolworths: the rise and fall of the departmental store giant’, The Guardian (London), 20-Nov-2008, www.theguardian.com
[5] ‘Christmas Past and Christmas Presents’, (Woolworths Museum), www.woolworthsmuseum.co.uk
[6] ‘The British Lunch Counter 1938-41’, (Woolworths Museum), www.woolworthsmuseum.co.uk
[7] ibid.
[8],’A potted history of F.W. Woolworth’, (Woolworths Museum), www.woolworthsmuseum.co.uk
[9] ibid.;’Preparing for decimalisation “D-Day” on 15 February 1971′, in ibid.
[10] ibid.; Robinson, op.cit.
[11] J N Ingham, Biographical Dictionary of American Business Leaders, Vol. 4
[12] F W Woolworth also tended to cling to outmoded lines, eg, in its toy department old-fashioned puzzles and no action figures, J Steinhauer, ‘Woolworth’s Give Up the Five-and-Dime, New York Times, 18-Jul-1997, www.nyt.com
[13] Woolworth Co’s competitors ultimately offered more choice of products, quicker checkouts and often lower prices,ibid
[14] Woolworths’ move into hardware stores via Masters Home Improvement was far less successful with the retail giant getting badly singed, E Stewart, ‘Masters: Five reasons Woolworths is pulling the plug on struggling hardware chain’, 18-Jan-2017, ABC News, www.mobile.abc.net.au
[15] ‘Woolworths (South Africa)’, op.cit.
[16] L Mulligan, ‘Woolworths under fire from anti-poker machine groups for introducing gambling rewards card in pubs’, ABC News, 17-Sep-2015, www.abc.net.au

‘Old’ Britons Vs ‘New’ Britons: The ‘Coming Man’ Cult in Australia and New Zealand

Popular Culture, Racial politics, Regional History, Social History, Society & Culture, Sports history

Australia’s “impure origins” as a convict colony in 1788 cast a shadow over the country’s European inhabitants which stayed with them long after transportation to the colonies was halted (with the exception of South Australia whose citizens have taken a certain self-satisfaction from its status as the sole free colony from its foundation)[1]. The deep imprint of the “convict stain” was a difficult burden to throw off but as Australia became more involved in world events especially external wars, this dubious tag started to recede and a new, more estimable self-identity started to take shape in the consciousness of Australians. A catalyst for this gradual change of self-perception was the accumulated list of valiant Australian achievements on the battlefield (South African War, Gallipoli, the Western Front in WWI). The feats of Australian soldiers in war worked as an antidote to the lingering convict inferiority complex[2].

Geo. Wood,
href=”http://www.7dayadventurer.com/wp-content/uploads/2016/12/image-1.jpg”> Geo. Wood, “Convict Stain” debunker[/
The ‘stain’ of colonial Australia continued into the Federation era but in 1922 the intervention of a Sydney University history professor into this debate presented a new (positive) perspective for Australians to build on. George Arnold Wood in his highly influential book, The Discovery of Australia, reassessed the early colonial era, repudiating the “convict stain” and argued that Australia’s convict legacy should elicit admiration rather than being the enduring object of shame for Australians. Wood tapped into a powerful Antipodean undercurrent of the time, by exulting the convict heritage and raising up the current generation of their descendants, he was emphasising a (superior) point of difference with the character of Britons back in the mother country. Wood contended that Australians were free of the environmental drawbacks that was sapping the vitality of the working class Briton (industrial grime, overcrowded tenements in cities, etc). From the late 19th century some observers had started to view the Australian and New Zealand “White Dominions” as being the region of “the coming man” vis-à-vis the mother country[3].

New Zealand unlike Australia did not have the stigma of a convict society to overcome, but New Zealanders had been cultivating their own distinctive image of the country which set it apart from Britain. New Zealanders nourished a national myth that NZ was peopled by highly selected stock, “Better Britons” and “Britain of the South”❈ as they described themselves and the country that they inhabited (the claim to possess exclusive racial stock was referenced in NZ medical journals of the time)[4].

The “coming man” hypothesis bought into a number of prevailing Antipodean myths of the period. The 1850s phenomenon of the gold-rushes in Eastern Australia led some to conclude that only the best men from Britain migrated to Australian goldfields, having what it took to make the journey and prosper … the thinking was that Australia had attracted the “pick of Britain’s stock” and therefore it was somehow better than Britain[5]. Immigration patterns have contributed to the modified sense of Australian identity. With migrants being drawn predominately from the British Isles and Ireland until the 1950s, James Jupp has argued that a belief has persisted that Australians (especially native-born ones) were both of British racial and cultural descent and “superior to the British”. The ‘ordinary’ English working and lower-middle classes were often seen as “dirty, servile, unhealthy, inferior” and held in low regard by Australians[6].

Conditions in Australia were often cited as a building block for the construction of a ‘superior’ cut of British man. Australia benefitted, it was said, from a climate infinitely better than Britain, a lavish land … making for a vigorous and healthy ‘race'[7]. W K Hancock (Australia, 1930) described the Australian ‘type’ of man as a harmonious blending of all the British types, nourished by a “generous sufficiency of food (good diet) … breathing space (vast countryside) and sunshine”, endorsing a view of environmental determinism[8]. A sense of ‘racial vigour’ was a recurring motif in contemporary references to the coming or ‘new’ man in Australasia✤.

imageSouth African Boer War – coming crisis in British Manhood?
Imperial Britain’s performance in the Boer War (especially early on) against a “rag-tag” army of Afrikaner farmers fed into the rising tide of Britain’s fears of the degeneration of its racial stock. Britain’s sudden reverses in the war required reinforcements from home, leading to a manpower dilemma – unhealthy British cities and slums, from where the foot soldiers were drawn, churned out recruits from the working class who were “narrow-chested, knock-kneed, wheezing, rickety specimens” of men[9]. The average British soldier in 1900 was shorter than that of 1845 and over three-fourths of those volunteering in Manchester recruitment halls were rejected as unfit for service[10]. This crisis gave further credence to the idea of Australia and New Zealand as embodying the coming man. Whilst British soldiery seemed to struggle and its martial supremacy stumbled (albeit temporarily), the Australasian contingents of soldiers conversely equipped themselves well. The Boer War reversals only accentuated anxieties about the racial deterioration of working class Britons[11]. A report conducted in 1904, with the title “Inter-Departmental Committee on Physical Deterioration”, confirmed that Britons were even more physically unfit than the war had suggested.

The ‘proof’ of Gallipoli
The valour and skill exhibited by Australian and New Zealand soldiers in WWI vis-à-vis the British reinforced the coming man stereotype[12]. Even English social Darwinists such as Randolf Bedford (London Times, 1915) described the ANZAC troops as a “race of athletes”. These ‘athletes’, it was claimed, were scientifically superior to their British cousins. Prominent in the myth-making was Great War correspondent C E W Bean who attributed Australian achievements on the battlefield to a sense of mateship and the democratic culture bred in the Australian bush[13]. Regeneration of the white stock was only achievable through the “new Anglos” to be found in Australasia amongst its soldiers and athletes, so this myth went.

Depletion of racial stock
The Great War, and specifically the Gallipoli campaign, was a “defining moment” for New Zealanders and Australians, a “global test that proved the manhood” of those “representatives of the ‘coming man'”[14]. The war was also a devastating loss of that same manhood … both countries lost a “chunk of their tallest and healthiest A1 stock” with New Zealand suffering casualties of 59% of its entire forces¤. In a talk in Australia NZ eugenicist-physician Truby King, lamenting the loss of manhood, implored white women to “repair the war wastage” by producing more babies from good stock and preventing infant deaths[15].

The 1905 All Blacks (“the Originals”)

(source: www.telegraph.co.uk)

This Antipodean sporting life … demonstrating superior prowess through sport
Manhood through the testing experience of war – imperial and global – helped shape Australians and New Zealanders’ sense of their own national identities, another definer of character was sport. The dominant performance of the 1905 All Blacks (New Zealand rugby team) in the UK, with its formidable physical power and skill proving too much for the best of the British Isles and Irish rugby … the Kiwis’ display of “muscular manhood” on tour made an unmistakeable impression at home. For many the All Blacks’ triumph was confirmation that NZ was “the best place to build strong bodies”. Prime Minister Richard (‘King Dick’) Seddon attributed the team’s dominance to the country’s “natural and healthy conditions of colonial life (which produced such) “stalwart and athletic sons” as the NZ players in the rugby touring team[16].

The following year, 1906, the South African tour of the British Isles saw the South African ‘Springboks’ triumph over the rugby home countries as well (two years after that the Australian ‘Wallabies’ toured Britain and Ireland, also winning the great bulk of games it played). As rugby was considered in Britain as “a sport of the elite” (played by gentlemen), defeat at the hands of these ‘colonial’ teams was a savage blow to British pride and another indicator for many of the home nation’s racial decline[17].

Not all contemporary observers accepted the distinctiveness and pre-eminence of the ‘new’ Australian and New Zealander as espoused by Wood and Bean et al. John Fraser, a visitor from Britain, observed in Australia: the Making of a Nation (1910), that the native-born Australian lacked vim and vigour, and would degenerate without “infusion of British blood”. Fraser concluded that Australians were “just transplanted British people”, albeit “modified by the influence of climate” and social environment[18].

The race card: immigration and border control
Backers of the eugenics movements and believers in the notion of the “coming man” in Australia and New Zealand tended to view new immigrants as suspect. In the reasoning of the authorities it was imperative that the numbers of the ‘unfit’, the “social undesirables” already in Australasia do not swell further. A watertight immigration control, determining who is ‘fit’ and appropriate to enter the country, would compliment the eugenic measures of sterilisation and segregation. Accordingly in 1899 New Zealand, and 1901 Australia, passed Immigration Restriction Acts. Australia’s legislation barred permanent entry for non-white people. The White Australian Policy reflected Australian fears of invasion from the north … Australia’s sense of isolation and vulnerability at the proximity of what racists depicted as “teeming hordes of Asiatics” (concerns intensified by Japan’s population spurt coinciding with a trend towards low rates of birth for Australia)[19].

In a work breaking new ground Alison Bashford in Imperial Hygiene has focused attention on the function of quarantine in Australia’s racially motivated immigration policies that came into force after Federation. Positioning quarantine as an integral part of the White Australia Policy, Bashford argues that the quarantine line on Australia’s border was also a “racialised immigration restriction line”, and together with the immigration restriction measures, part of an “international hygiene”. In an effort to block so-called “racially impure” and “unfit” immigrants from entering the country, Australia wrote mental health and hygiene criteria into its immigration laws and regulations (as did other western nations including Britain, the US and Canada)[20].

PostScript: D H Lawrence and Australia
Lawrence in his novel Kangaroo, written entirely with the exception of the final chapter while the peripatetic English novelist was in Australia (1922), fleetingly entertained the possibility of Australia becoming a new and uncorrupted Britain. One of Lawrence’s enduring preoccupations, informed by his readings of Herbert Spencer and other early eugenics proponents, was the degeneration of western industrial society. In other works also Lawrence subscribed to the notion of the coming man, eg, in Aaron’s Rod Lawrence described an Australian character as a “new and vital version of an English man”[21].

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❈ with such fidelity did New Zealand uphold the notion of being (better) Britons, that it wasn’t until 1948 that New Zealanders ceased to be British citizens and became “New Zealand citizens”
✤ the idea of the common or new man in society and its association with eugenics was not confined to Australasia, the Southern Hemisphere or even to the Anglo-Saxon world, for an account of the Italian eugenics movement see F Cassata, Building the New Man: Eugenics, Racial Science and Genetics in Twentieth-Century Italy
¤ this was an imperial anxiety for the British and the Dominions, the loss of the best or fittest elements killed on the battlefield, a diminution of the “pool of fit white stock”, J M Hobson, The Eurocentric Conception of World Politics: Western International Theory, 1760-2010

👁👁👁

[1] J Hirst, ‘An Oddity from the Start: Convicts and National Character’, The Monthly, July 2008, www.themonthly.com.au
[2] D Walker, ‘National Identity’, in J Jupp [Ed.], The Australian People: An Encyclopaedia of the Nation, Its People and their Origins
[3] S Garton, ‘Eugenics in Australia and New Zealand: Laboratories of Racial Science’ in A Bashford & P Levine [Eds.], The Oxford Handbook of the History of Eugenics
[4] A C Wanhalla, ‘Gender, Race and Colonial Identity: Women and Eugenics in New Zealand, 1918-1939’, Unpub. thesis, MA in History, 2001 (University of Canterbury, NZ)
[5] J Jupp, quoted in A Jamrozik, Chains of Colonial Inheritance: Searching for an Identity in an Subservient Nation
[6] ibid.
[7] Walker, op.cit.
[8] Walker, op.cit.
[9] C Hitchens, ‘Young Men in Shorts’, (The Atlantic Monthly, June 2004), www.theatlantic.com
[10] P Thorsheim, Inventing Pollution: Coal, Smoke and Culture in Britain since 1800,
[11] S Dubow, ‘Placing Race in South African History’, in W Lamont [Ed], Historical Controversies and Historians
[12] the Great War in Bean’s vision was the fulfilment and defining feature of Australia’s manhood – shaper of the nation’s character, S Garton, ‘War and Masculinity in Twentieth Century Australia’, JAS, 22:56 (1998)
[13] Garton, ibid
[14] P Mein Smith, A Concise History of New Zealand
[15] ibid.
[16] the British press noted that the All Blacks rugby players (the ‘Originals’) possessed superior fitness (and utilised professional training techniques), T Weir, ‘Professionals, Cheats and Superior “Muscular Madhood”: British Domestic Responses to the 1905 New Zealand “All Blacks” Rugby’, (University of York, 2011), www.academic.edu; P M Smith, A Concise History of New Zealand
[17] ‘The Boer War: British Fears of Physical Deterioration and the Build up to World War I’, www.boerwar.weebly.com
[18] Fraser noted as further evidence of decay the country’s birth-rate decline from 1901, Walker, op.cit (Fn: Although according to Statistique Internationale the downward trend in Australia, NZ and GB began in the 1870s)
[19] Garton, ‘Eugenics in Aust & NZ’, op.cit.. As David Walker has noted, from the 1880s on there emerged a “powerful, masculinising and racialising impulse in Australian nationalism” which coincided with the advent of a “geo-political threat (from an) awakening Asia”, D R Walker, Anxious Nation: Australia and the Rise of Asia, 1850-1939
[20] A Bashford, Imperial Hygiene: A Critical History of Colonialism, Nationalism and Public Health
[21] D Game, D.H. Lawrence’s Australia: Anxiety at the Edge of Empire

The Eugenics Movement in Australasia II: “Racial Fitness”, The ‘Melbourne School’ and the Racial Hygiene Association

National politics, Popular Culture, Racial politics, Social History

Melbourne: Hub of the Australian Eugenics Movement
Melbourne, and more precisely, the University of Melbourne, played a pivotal role in eugenics before WWI and especially during the interwar years. Melbourne University was in the forefront of the academic dissemination of eugenics ideology, its academics persuasive in their efforts to shape public policy on health❈. With professor of anatomy Richard Berry the principal advocate of the racial ‘purification’ cause on campus, the university spawned the Eugenics Education Society (EES). According to Ross Jones the EES “eugenicists operated primarily as a pressure group within the university, the education department and various government agencies and committees”[1]. Later the society morphed into the Eugenics Society of Victoria (1936). The obsessive skull-measurer Berry declared war on “rotten heredity”, calling for mandatory sterilisation and segregation of aborigines, the poor, homosexuals, prostitutes, criminals, alcoholics, the mentally ill, people with small heads and those with low IQs. Berry also advocated for a “lethal chamber” to euthanise “the grosser types of our mental defectives” as he described them (including Australian aborigines)[2].

Prof Berry
href=”http://www.7dayadventurer.com/wp-content/uploads/2016/11/image-3.jpg”> Prof Berry [/c
Berry was the zealous “campaign director” for the dissemination of egregious ideas about race and the advocacy of eugenic interventions in Victoria, but he had plenty of other willing collaborators at Parkville (the university). Other Melbourne U professors up to their elbows in the eugenics movement included educationalist Frank Tate¤, biologist Baldwin Spencer and one-time vice-chancellor John Medley. Zoologist Wilfred Agar, like the others also honoured with an eponymous building at the university[3], was at one time “chief protector” of Aborigines(sic) in Darwin where he vilified aborigines and happily oversaw the removal of indigenous children from their families[4]. Another influential proponent of eugenics was Berry’s friend, the psychiatrist William Ernest Jones. Jones railed against “low-class Roman Catholic Irish” in whom he detected an “inherent lunacy”[5]

The campaign driven by the Victorian Eugenics Society resulted in mental deficiency legislation passing through Victorian parliament in 1939 but the eugenics policies were never implemented¤ ※ initially because of the onset of war (and later on after shocking revelations about the Holocaust came to light)[6]. Meanwhile, over the border in NSW, eugenicist doctor and minister for health Richard Arthur met similar difficulties with his 1930 mental defectives bill which failed to be passed. The so-called ‘reform’ eugenicists whilst still intent on denying sectors of the community some of the fundamental rights of citizenship (including the right to marry and to reproduce), also undertook interventions aimed at societal improvement (slum clearance, health reforms, educational reforms)[7]. Despite the wholesale discrediting of the eugenics movement from the 1940s the Eugenics Society of Victoria lingered on until 1961, having steered a course away from outright endorsement of eugenic measures.

Other pillars of Victorian society also firmly entrenched in the eugenics camp included newspaperman Sir Keith Murdoch (Rupert’s father), the CEO of the organisation that became CSIRO, Sir David Rivett, and the founder of ACER (Australian Council of Educational Research) Kenneth Cunningham. The involvement of many of the eminent has not received the scrutiny that Berry has … academic Ross Jones suggests a “conscious cover up” of prominent Melburnians took place post-war with the whole subject of eugenics becoming taboo[8] (there seems to be a pattern of excising the unsavoury activities of eugenicists from biographies to ensure reputation preservation for many implicated in the Australasian movements – see also PostScript).

RHA
http://www.7dayadventurer.com/wp-content/uploads/2016/11/image-4.jpg”> RHA[/caption
Feminist-Eugenists and the Racial Hygienists
The progressive circles of Australasian society with an interest in eugenics included middle class women’s groups. Several prominent feminists, for the most part well-educated, were in the vanguard of the eugenics movement. Their agenda was focused very much on birth control for poorer, working class women. In Australia the NSW Racial Hygiene Association (RHA), founded by Lillie Goodisson, Marion Piddington (an early advocate of artificial insemination) and Ruby Rich in 1926, endorsed selective breeding to end hereditary disease and defects, and campaigned without success for the “mentally handicapped” to be segregated and sterilised. The Sydney-based RHA started the first birth control clinic in Australia in 1933✤. As the practice of eugenics became increasingly stigmatised the RHA shifted its focus to family planning with an organisational name-change in 1960 reflecting this change.

The RHA were instrumental in campaigning for pre-marital safeguards to ‘purify’ the White stock … hygiene clinics, mental and physical tests and the issuing of certificates of approval to engaged couples who tick all the right boxes for ‘purity’. In a similar vein south of the Murray the Eugenics Society of Victoria were demanding compulsory pre-nuptials health checks for couples as late as 1947[9]. The New Zealand bureaucracy had matrimonial ‘purity’ checks as well … those couples who obtained an official Eugenic Certificate received a piece of paper affirming that they had been adjudged to possess “a perfect physical and mental balance and unusually strong Eugenic Love possibilities (necessary for) “the future welfare of the race”.

New Zealand women for “race improvement”: organised volunteers and ‘femocrats’
Across the Tasman various NZ elite women’s groups were active in combating what they saw as the degeneracy of society. As noted by Angela Wanhalla, “New Zealand women’s organisations were among the most vocal supporters of eugenic attempts at race betterment”[9]. These middle-class dominated groups included the National Council of Women, the Women’s Christian Temperance Union and the Farmers’ Union (Women’s Division)[10]. As well as the volunteer organisations! many ‘femocrats’ in the professions and government bureaucracies added their voices to the chorus advocating eugenics as the way forward to a better New Zealand[11].

‘Grass roots’ racial fitness in NZ
New Zealand’s quest for ongoing, nationwide improvements in the eugenic fabric of the country included the periodical measurement of Pākehā schoolchildren. In 1927 bureaucrats delighted to announce that New Zealand children were taller and heavier than their English counterparts (and than Australian as well!)◘. These findings reinforced the belief that New Zealand was the ideal nursery for British stock. Agricultural-based New Zealand missed no opportunity to promote itself as “Britain’s farm”, the exporter of primary products to the ‘Mother’ country[12].

image

PostScript: No retrospective … the iniquitous past practice that dare not speak its name
Devotees of conspiracy theories would revel in the apparent hush-up subsequently of the involvement of many prominent Australasians in eugenics. A cursory thumb-through of ADB and DNZB✡ biographies of Australasian public figures (especially medical practitioners, scientists and educationalists), largely written before the 1990s, is very revealing. In the mini-bios of figures who were significant and even integral in some cases to the eugenics movements in Australia and New Zealand, eg, Richard Berry, Frank Tate, Kenneth Cunningham, Raphael Cilento, Harvey Sutton, Elizabeth Gunn, Truby King and Duncan MacGregor, eugenics doesn’t rate a mention – any reference to their key historic roles in eugenic causes have been discreetly omitted (or if mentioned at all their eugenics careers have been swiftly glossed over). By the 1950s most eugenicists still practicing in Australia and New Zealand had, as elsewhere, sought to distance themselves from the negative connotations of the eugenics title by adopting new designations such as “human geneticist”, ‘sociologist’ or ‘demographer'[13].

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❈ the University of Melbourne’s counterpart in the US was the University of Virginia, a stronghold of the belief and practice where a “eugenics mania” existed (see also ‘The Eugenics Movement in Australasia IV’)
¤ one of Tate’s pet projects as director of education was aimed at excluding working class kids from secondary and tertiary education, in sharp contrast to his NSW counterpart Peter Board’s equality of opportunity approach
※ compare with the success of eugenics legislation in the US – in the 1920s and ’30s sterilisation laws were passed in 24 of the (then) 48 states
✤ the RHA and other elite other women’s groups were undoubtedly inspired and enlightened by the international trail-blazers in the birth control field … British palaeobotanist Marie Stopes and American nurse and sex educator Margaret Sanger, both strongly committed eugenics ideologists
◘ measurement to determine physical fitness became a pastime of state officials on both sides of the Tasman. In Australia, welfare worker Dr Mary Booth was a consistent advocate for even more anthropometry, as was eugenicist Dr Harvey Sutton. Many of the anthropometrically-inclined like fitness expert H C Bjelke-Petersen were perturbed to discover that the chest-girth of the typical white schoolboy in Australia was “distressingly small”, W Anderson, The Cultivation of Whiteness: Science, Health and Racial Destiny. All of the eugenic emphasis on measurement did have a utilitarian purpose in encouraging statistics-gathering by the state
Australian Dictionary of Biography, National Centre of Biography, Australian National University; Dictionary of New Zealand Biography, NZ Ministry for Culture & Heritage)

[1] R L Jones, ‘Eugenics in Australia: The Secret of Melbourne’s Elite’, The Conversation, 21-Sep-2011, www.theconversation.com
[2] Australasian politicians were pretty much in synch with the eugenicist-scientists, certainly in regard to craniometry – in 1911 Australian PM Andrew Fisher urged the state premiers to regularly measure the heads of state schoolchildren, Walker, op.cit. Craniology – examining the human skull to ascertain supposed racial differentiation, harks back to the earlier (19th century) pseudo-science of phrenology which purported to divine(sic) character and mental capacity by also examining the skull; E Cervini, ‘A theory out of darkness’, Sydney Morning Herald, 13-Sep-2011, www.smh.com.au
[3] community disquiet about the retention of eugenicist nomenclature at Melbourne University is a topic that is gaining heat, E Cervini, ‘Its time Melbourne Uni stopping honouring eugenicist Richard Berry’, The Sydney Morning Herald, 6-March-2016. The focus remains on the unapologetic Berry who never recanted his eugenicist beliefs and maintained a collection of aboriginal ancestral remains in the Anatomy building on campus
[4] M Dobbin, ‘Heart of darkness: Melbourne University’s racist professors’, The Age (Melbourne), 30-Nov-2015, www.theage.com.au
[5] S G Foster, ‘Jones, William Ernest (1867–1957)’, Australian Dictionary of Biography, National Centre of Biography, Australian National University, http://adb.anu.edu.au/biography/jones-william-ernest-6882/text11929, published first in hardcopy 1983, accessed online 19 November 2016
[6] Jones, ‘Secret of Melbourne’s elite’, op.cit.
[7] R L Jones, ‘The master potter and the rejected pots: Eugenic legislation in Victoria, 1918-1939’, Australian Historical Studies, 1999; 30(113)
[8] A C Wanhalla, ‘Gender, Race and Colonial Identity: Women and Eugenics in New Zealand, 1918-1939’, Unpub. Thesis for MA in History, (University of Canterbury, NZ, 2001)
[9] Cervini, ‘Theory out of darkness’, op.cit.
[9] Wanhalla, op.cit.
[10] A Bashford, Imperial Hygiene: A Critical History of Colonialism, National and Public Health
[11] A Rees, ‘The Quality and not only the Quantity of Australia’s People. Ruby Rich and the Racial Hygiene Association of NSW’, Australian Feminist Studies, Vol 27 2012 – Issue 71, http://dex.doi.org/10.1080/08164649.2012.648262, pub. online: 07-Mar-2012; ‘The Racial Hygiene Association of New South Wales’, (Wikipedia), http://en.m.wikipedia.org; A C Wanhalla, ‘Gender, race and colonial identity : women and eugenics in New Zealand, 1918-1939’, (CORE, University of Canterbury 2001), www.core.ac.uk
[12] P Mein Smith, A Concise History of New Zealand
[13] D H Wyndham, ‘Striving for National Fitness: Eugenics in Australia 1910s to 1930s’, (Unpub. PhD thesis, Department of History, University of Sydney, July 1996)