Empires Built of Chocolate: The Quaker Dynasties of English Chocolatiers

Commerce & Business, Memorabilia, Popular Culture, Regional History, Retailing history, Social History

First World problem – Cadbury’s or Nestlé’s?
For children of the Fifties and Sixties growing up in the West, the preference of chocolate usually came down to a shelf choice between Cadbury and Nestlé. My recollection is that my own juvenile palate tended towards Nestlé, but only partly due to taste…yes I did have an oral appreciation of Nestlé’s slim, pocket-size milk chocolate bars but Nestlé was also great for youthful card collectors. Each bar contained a different colour card that you could paste into your Nestlé Car Club book or Sky Club book or into their “Conquest of Space” series book. A glance at the enduring popularity of Cadbury’s chocolate is confirmation that the British confectioner did not miss my preference for their Swiss rival.

(photo courtesy of www.historyworld.co.uk)

As a child I was very aware that Cadbury’s had a chocolate factory in Tasmania (known as “the factory in the garden”)…the idyllic image of rustic Claremont was imprinted in my head courtesy of innumerable Cadbury TV ads (as a visual treat great scenery plus chocolate is always hard to top!) What I wasn’t aware of as a young chocolate consumer was that that Cadbury’s (nay, almost all of the English pioneering chocolate manufacturing industry!) was a Quaker company. Cadbury’s kicked off from a small shop in Birmingham, England, in 1824, but before Cadbury’s there was Fry’s Chocolates which opened its first shop in Bristol in 1761, and after it Rowntree’s (established 1862, in York). All of these chocolatiers were founded by English Quakers and the companies business ethos imbued with the Quaker philosophy.

(photo courtesy of www.historyworld.co.uk)

In business by circumstance and conviction British Quakers in the 19th century not only cornered the chocolate market, they excelled in business in a multiplicity of fields, ranging from banking (Barclays, Lloyds) to biscuit manufacturing (Huntley and Palmers, Carrs) to footwear (Clarks’ Shoes) to match manufacturing (Bryant and May) [‘How did Quakers conquer the British sweet shop?’, (Peter Jackson), BBC News Magazine, 20-Jan-2010, www.bbc.com].

The circumstance that Quakers found themselves in guided their decision to embrace the world of business. As a Christian non-conformist group in a sea of English Anglicanism, adherents of the Quaker faith in the 1800s were subjected to the systematic discrimination befalling religious outsiders – exclusion from the universities (until the 1870s) meant the leading professions of medicine and law was barred to them. Naturally enough, this barrier to the industrious, go-ahead Quaker person, turned them towards business and commerce [ibid.].

The senior Cadbury


Kings of the chocolate business
The Quaker philosophy incorporates a commitment to social reform and the pursuit of justice and equality. This ethos informed their business practices, Cadbury’s and other Quaker firms established a reputation for being honest and reliable. This gave them a competitive advantage over their non-Quaker competitors. The perceived ethical nature of Quaker confectionery firms was rewarded with customer loyalty.
John Cadbury and his successors were among the first to set a firm (and fair) price – this was a clear departure from the hitherto customary retail practice of point-of-sale price bartering [ibid.].

Cocoa the health drink
Founder Cadbury started off mainly selling cocoa drinks (solid chocolate came later)…this was borne out of 19th century social concerns – a Quaker (by definition teetotal) response to the “perceived misery and deprivation caused by alcohol” in British society (Helen Rowlands, Quaker historian)
. The Cadburys marketed cocoa as a cheap available drink, one that was healthy (the process involved boiling thus removing the impurities lurking in the dubious public water supplies of the day)[ibid.].

Democratising cocoa and drinking chocolate Cocoa and drinking chocolate had been around in England since the 1650s but before Cadbury’s came along it had been a luxury beverage for the elite. John Cadbury’s improvements to the product gave it more varieties and made it a more palatable drink, and after the Gladstone government reduced taxes on imported cocoa beans in the mid 1850s, the cost of cocoa became within the reach of the greater majority of Britons. Cadbury’s introduction of unadulterated “cocoa essence” in the 1870s coincided with a government crackdown on the widespread adulteration of food in the UK. The upshot was free ‘plugs’ for the purer Cadbury product and a boost in fortunes for the Quaker business [‘The Story of Cadbury. Early Days – A One Man Business’, www.cadbury.com.au].


Even ‘Lancet’ was lavish in it’s praise of Cadbury’s Cocoa (photo courtesy of www.historyworld.co.uk)

Worker welfare and satisfaction a priority The Cadbury brothers (Richard and George, sons of the founder) placed an uncommon degree of emphasis on the fitness and health of their workforce (again philosophically driven by their faith). After moving their factory to a greenfields site south of Birmingham to cope with the business’ growth, George built the Bourneville village in the vicinity – this was a model village community for Cadbury’s workers – replete with schools, leisure facilities (including a lido) and parks, canteen, a carillon and its Friends meeting house. Cadbury’s employed doctors and dentists for the benefit of Bourneville employees and was among the first to pioneer pension schemes for their workforce [Jackson, loc.cit.]. The village included attractive “Arts and Crafts” style cottages in picturesque surrounds, but no pubs were permitted on the Bourneville estate.The Bourneville factory

Chocolate you can eat! Cadbury Dairy Milk Richard and George’s acquisition of a new cocoa press reduced the cocoa butter content, further improving the taste of the Cadbury cocoa drink. The press also helped Cadbury’s make a breakthrough with eating chocolate in the 1890s…learning from the Swiss prototype (Nestlé), it started to create milk chocolate bars to rival those on the Continent. In 1905 Cadbury’s introduced Dairy Milk Chocolate which would go on to become it’s and the UK’s top selling chocolate bar (60% UK market share in 1936). DCM, together with Bourneville Cocoa, have established themselves as Cadbury’s two stand-out, iconic products in the history of the company [‘The Story of Cadbury’, loc.cit.; Deborah Cadbury, The Chocolate Wars: The 150-Year Rivalry Between the World’s Greatest Chocolate Makers, (2010)].

(photo courtesy of www.historyworld.co.uk)

Following success came expansion – in 1918 Cadbury’s opened a new factory in Tasmania (the first outside the UK). In 1910 Cadbury’s finally overtook J.S.Fry & Sons in chocolate and cocoa sales…Fry’s got the block of solid chocolate right before Cadbury’s but the legendary “glass and a half” merchants surged ahead in the end. [ibid.]. So much so that Cadbury’s acquired its biggest domestic rival in 1919 (giving it Fry’s top lines, ‘Chocolate Cream’ and ‘Turkish Delight’). In 1967 Cadbury’s added the Australian chocolate manufacturer MacRobertson (‘Freddo’, ‘Snack’)

Family Fry and partners
The Fry chocolate business was another dynastic Anglo-Quaker confectioner. The original Joseph Fry started the company in the mid Georgian period in Britain, taking on a partner, John Vaughan. Upon Fry’s death his widow Anna Fry took over the family business and the firm name changed to Anna Fry & Son. Joseph Storrs Fry succeeded her and partnered with a Dr Hunt. Storrs Fry patented a method of grinding cocoa beans using a Watt steam engine. The company then devolved to his sons, Joseph, Francis and Richard, as joint partners. Under the next generation of Frys (Joseph Storrs Fry II), the business reached its commercial pinnacle before it got absorbed into the vast Cadbury empire [‘J.S.Fry & Sons’, Wikipedia, http://en.m.wikipedia.org].

Shadowing Cadbury’s, the rise of Rowntree’s Rowntree’s, Cadbury’s other domestic rival in the sweets trade, was the creation of Henry Rowntree. Like Cadbury’s Rowntree applied Quaker principles to his business and always insisted on the best quality ingredients [‘Rowntree’s’, Wikipedia, http://en.m.wikipedia.org]. Joseph Rowntree, Henry’s brother, joined as partner in 1869, and being a staunch advocate of social reform, steered some of the firm’s profits towards his Quaker philanthropy. The company’s first big success was with ‘Fruit Pastilles’ and ‘Fruit Gums’ which allowed it to follow Cadbury’s earlier move in purchasing a Van Houten press. This enabled Rowntree’s to produce chocolate sans cocoa butter, so as to compete with Cadbury’s successful ‘Cocoa Essence’ [Robert Fitzgerald, Rowntree and the Marketing Revolution, 1862-1969, (2007)].Rowntree’s, as their rival Cadbury’s did, created a dynasty of chocolatiers, merchants, philanthropists and social reformers – succeeding sons and brothers kept the family name at the helm of the company (Joseph Rowntree Jr, Henry Issac Rowntree, John Stephenson Rowntree).

Rowntree’s later created the consumer favourites ‘Kit Kat’, ‘Aero’ and ‘Smarties’, and went on its own expansion journey, merging with the Halifax “Toffee King” Mackintosh in 1969 (which added ‘Quality Street’ and ‘Rolo’ to its product inventory). Rowntree’s (rebranded Rowntree Mackintosh Confectionery) then acquired Australian chocolate manufacturer Hoadley’s (1972) which gave RMC Hoadley’s ‘Violet Crumble’ bar.

Rowntree’s introduced the ‘Yorkie’ bar in the Seventies which put a serious dent in Cadbury Dairy Milk’s market share and contributed to Rowntree’s reaching fourth spot in the world chocolate manufacturers’ ladder by the Eighties. This was Rowntree’s apogee however as it’s underperforming shares saw it fall victim to a successful takeover from the Swiss giant Nestlé in 1988 [‘Rowntree’s’, op.cit.].

Nestlé’s Yorkie and a dubious sales pitch – the “Nestlé Goliath” was clearly tone deaf to the value of being inclusive when they designed this, a chocolate bar which discriminates on the grounds of gender?

A British institution undone
Cadbury’s, despite its continuing success, in 2010 suffered the same fate as Rowntree – swallowed up by another Goliath of the food business, US’
Kraft Foods (operating now as Mondelēz International). The loss of Cadbury’s, a household name in British manufacturing for 186 years, was highly controversial, causing an outcry in the UK. What was especially galling to many patriotic Brits was that Kraft had to borrow £7bn to seal the acquisition deal, and the banker brokering the financial transaction was itself British – the Royal Bank of Scotland [Deborah Cadbury, op.cit].


FN
: Pseudo-Quakers

The runaway commercial success of Quaker food and confectionery companies did inevitably lead to imitation. A US food manufacturer in the 1870s introduced “Quaker Oats” to the cereal market…on the packets and in product advertising are images of a man dressed in Quaker garb, despite the US company having NO connexion with the Religious Society of Friends (Quakers) whatsoever. The company states that it chose the “Quaker Man” as its figurehead “because the Quaker faith projected the values of honesty, integrity, purity and strength”, [‘Quaker Oats website’, (FAQ 2009), www.quakeroats.com] (an early example of retail “identity theft’ to try to cash in commercially on the high regard Quaker businessmen were held in).

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PostScript: Third World cocoa beans and the Quaker chocolatiers – an uncomfortable association
In the late 19th century the Cadbury brothers and other British chocolate-makers started exporting a large proportion of their cocoa beans from the islands of São Tomé and Príncipe (Portuguese West Africa)…by the turn of the century this amounted to 55% of Cadbury’s total supply of beans. Although Portugal had abolished slavery in its colonies, the rigid labour contract system which replaced left the African labourers working the plantations in a de facto slave status. This uncomfortable connexion of an ethical Quaker business to neo-slavery prompted one of the managing grandsons, William Cadbury, to commission an investigation of worker conditions in São Tomé and Príncipe in the 1900s. Cadbury eventually found an alternative source of cocoa beans (the Gold Coast) and organised a boycott of the two Portuguese plantations, but not before he had to fend off a spate of newspaper attacks on Cadbury’s alleging that it profited from the labour of slaves [‘William Cadbury, Chocolate, and Slavery in Portuguese West Africa’, (Lindsey Flewelling), 11-May-2016, https://britishandirishhistory.wordpress.com/2016/05/11/william-cadbury-chocolate-and-slavery-in-portuguese-west-africa/].

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(photo courtesy of www.historyworld.co.uk)

the non-Quaker exception to this was Terry’s (established 1767, York, UK), famous for “Terry’s Chocolate Orange” and now owned by Kraft Foods

the Quaker chocolatiers’ success was remarkably out of proportion to their numbers…with Quakers just one in fourteen out of a total UK population of 21M in 1851, they comprised >0.1% of the population [Jackson, loc.cit.]

descendant and family historian Deborah Cadbury states that the Cadbury founder practiced a brand of “Quaker capitalism” that valued hard work and “wealth creation for the benefit of the workers, the local community, and society at large” [Cadbury, op.cit.]

John Cadbury had a long connexion with the Temperance Society

later with the move into making chocolate bars, what gave the Quaker confectionery businesses an added edge over rival manufacturers was their preparedness to invest in new, state-of-the-art machinery [Jackson, loc.cit.]

the Cadbury village inspired the American non-Quaker Milton Hershey (a Pennsylvanian Mennonite in fact) to create his own ‘utopian’ village for his chocolate factory workers [Cadbury, op.cit.]

a 1969 merger with soft drink giant Schweppes proved less enduring with the two partners demerging in 2008

behind Mars, Hershey and Cadbury’s

in recent years some brethren of the Quaker movement have objected to the way the company’s advertising depicts Quakers, ‘Quaker Oats Company’, Wikipedia, http://en.m.wikipedia.org]

I’m All Right Jack – Not the Musical

Cinema, Popular Culture, Regional History, Social History

Wherever you look, it’s a case of “Blow you, Jack, I’m all right”.

(Stanley Windrush)

☬ ☬ ☬ ☬ ☬ ☬

The Boulting Brothers created some of postwar Britain’s most distinctive films across several genres, but it is their joyous 1959 comedy I’m All Right Jack that stands tallest in the film-making twin brothers’ oeuvre of cinematic comedy classics.

I’m All Right Jack takes up pretty much where it’s prequel, Private’s Progress, left off. The protagonist of both movies is the gullible and seemingly gormless Stanley Windrush (played to a tee by Ian Carmichael). Naive and good-natured, the persona of Stanley can be best summed up as epitomising the bungling, accident-prone, upper class twit.

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In Private’s Progress Windrush “pussyfoots” his way through his army war service, causing unintended mayhem and allowing himself inadvertently to be duped…then by mistake he precipitates a chain of events leading to the capture of a division of enemy German soldiers and ends up an accidental war hero of sorts!

In I’m All Right Jack the Boultings reprise several of the previous film’s characters and actors…as well as ‘Stanley’ there is his scheming, unscrupulous “Uncle Bertie”, Bertram Tracepurcel (played by the urbane Dennis Price) and his harassed personnel manager, “Major Hitchcock” (the gap-toothed “professional cad” Terry-Thomas). Richard Attenborough plays “Sydney Cox”, Tracepurcel’s co-conspirator in perfidy and supposedly Stanley’s old friend from the war – the smoothest of smooth con men!

Ian Carmichael (Stanley) with ‘IARJ’ co-star Liz Fraser

I’m All Right Jack satirises 1950s British society, still coming out of the straitjacket of postwar austerity, with sabre-like sharpness. The Boultings’ film fixes its microscope on industrial relations in a missiles production factory, exposing both the bosses and its blue collar workforce as unconscionable and utterly self-serving, solely out for what they can get for themselves! The Boulting brothers are “equal opportunity satirisers”, skewering management and labour alike to a commensurate degree. For both sides of the workplace divide, self-interest is unchallengingly the “drug of choice”, hence the film’s title⍟. The Boutlings also dish up a few  barbs aimed at the fact-loose world of advertising along the way.

Stanley’s bubble-car at the gate of Missiles Ltd

The film portrays the plant workers as work-shy and devious in their tunnel-visioned pursuit of the singular goal of doing less work than they are required to do✥…Stanley unknowingly upsets the “apple-cart” by demonstrating to the company’s T & M man (the ever-dour John Le Mesurier – another Boulting recruit from Private’s Progress) just how much work can actually be done in a day if one makes a “fair dinkum” effort (and of course this results in him being ostracised by the factory’s union). The factory management show themselves to be equally duplicitous – engaged in enriching themselves through a corrupt, clandestine arms deal with a swarthy, shonky Middle Eastern intermediary.

I’m All Right Jack also takes a comical pot shot at other societal institutions of the day – government for its torpid ineptitude, the English class system, advertising and the tabloid media for their falseness and alarming capacity to sway public opinion – lampooning each of them in turn! The Boultings are showing a Britain that is corrupt at its core, one that unearthed a late 1950s generation of “angry young men” dissatisfied with the blandness of society of the status quo [‘I’m All Right Jack review – Philip French on the Boulting brothers’ biting state-of-the-nation satire’, The Guardian, 18-Jan-2015, www.guardian.com].

Peter Sellers as Fred Kite is the movie’s stand-out, producing a gem of a performance. Kite is the comedy’s pivotal character, the chief shop steward who orchestrates the factory floor’s “go-slow” work culture, zealously obstructing management at every opportunity. “Red Fred” is your archetypal ‘Bolshy’ minor trade union official (with a Hitlerian moustache), but a union ‘heavy’ more ridiculous than menacing…a “Stalinist Don Quixote, tilting with alarming predictability at the windmills constructed by his own class enemies” [Timeout, www.timeout.com]. Sellers’ ‘Kite’ is given to awkward, Gothic turns of phrase and a pompous, halting, almost robotic mode of speech…in his essence he is hilarious as a blinkered Sovietphile idealist: “Ahhh (he sighs wistfully), Russia. All them corn fields and ballet in the evening”❂ [‘ I’m All Right Jack and The Organizer: Bread and Roses and a Lot of Laughs’, Criterion, (Michael Stragow), 19-Jan-2018, www.criterion.com].

Sellers as Kite (centre)

The success of I’m All Right Jack (it was the number one box office hit in the UK for 1959 and winner of a BAFTA award) triggered a number of British films focussing on the world of worker/management relations – including the diametrically different in tone The Angry Silence (1960) (also with Richard Attenborough).

The film climaxes with Stanley, having finally ‘twigged’ to the IR game he has unwittingly been a pawn in, exposing both sides for their greed and duplicity on national television. I’m All Right Jack ends with Stanley ‘retiring’ to a rural nudist colony…he is invited by a bevy of naked women, discretely obscured by a hedge (it was 1959 after all!) to a game of tennis. The characteristically nervous Stanley bolts at the suggestion and is last seen hareing full-tilt across a meadow frantically pursued by the bare damsels.

PostScript: A punchline for the nascent anti-Apartheid movement
The Boultings’ film resonated in unexpected circles. The New Zealand Rugby Union, unwilling to offend South Africa’s racist policy of non-contact between whites and non-whites in sport, declined to select any Māori players for the 1960 All Blacks tour of South Africa (the Nash Labour government was fully complicit in this gutless act of appeasement). The ensuing controversy provoked widespread protests within NZ (a call for “No Maoris, no tour”) and a most memorable placard inspired by the film: “I’m All White, Jack!

(Photo: Marti Friedlander)
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✲ directed by John Boulting, produced by brother Roy, and written by John with Frank Harvey from a novel by Alan Hackney (the same creators of Private’s Progress)
⍟ “I’m All right Jack” (of naval origin) was a popular UK expression of the period, meant to signify a smug and complacent self-centredness
✥ a recurring Boulting theme…in both Private’s Progress and I’m All Right Jack Windrush enters a world of “gold-bricks”, people doggedly determined to go the last mile to evade work of any kind
❂ apparently BBC Television in 1979 canned a scheduled screening of I’m All Right Jack for fear that Sellers’ ‘Kite’ might prejudice viewers against the Labour Party in an upcoming election! [ibid.]

Unifying North Yemen through the Indelible Imprint of Foreign Intervention: A 1960s Civil War between Royalists and Republicans

Comparative politics, International Relations, Military history, Regional History

Yemen in 1962 was a trifurcated political entity – in the south and southwest was Britain’s eastern and western protectorates beset by tribal insurrection. In North Yemen (which borders Saudi Arabia), the ruler of the Hamid al-Din branch of the al-Qasim dynasty (of the Yemeni Mutawakkilite Kingdom) was about to face his own formidable internal challenge. In that year fighting broke out in the north when the newly elected imam (Muhammad al-Badr) was deposed by Yemeni rebel forces led by army strongman Abdullah as-Sallal.

YAR republican coup leader as-Sallal at military display in 1963

An internal war augmented by ‘friends’ with benefits

Al-Badr escaped to Saudi Arabia where he rallied support from the northern Zaydi Shia tribes. Meanwhile the rebels declared North Yemen a republic – the Yemen Arab Republic. With the battle lines of the Civil War drawn, royalists V republicans, it immediately attracted the willing participation of competing foreign elements. Within a very short time, Egypt had entered the conflict on the republic’s side. President Nasser provided as-Sallal with bulk shipments of military supplies and a massive infusion of troops to fight the royalists. Later, the Soviet Union, after switching ‘horses’ in the conflict, contributed to the republicans’ armaments, delivering them 24 Mig-19 fighter planes.

At the same time Md al-Badr’s royalist partisans were receiving military aid from the Saudis and Jordan, and diplomatic support from the UK – who was also bankrolling mercenaries to fight for the royalists [Stanley Sandler, Ground Warfare: The International Encyclopedia, Vol 1 (2002)]. In addition the Shah of Iran provided advisers for the royalist side, while Israel provided intelligence and its air force to airlift supplies to them.

A regional proxy war: Egypt V Saudi Arabia

There has been much written about Nasser’s motives for involving Egypt in the war (including the haste with which he committed the UAR). Nasser’s ambition to be recognised as leader of the Arab world had taken a hit in the couple of years prior to the war’s outbreak…in 1961 Nasser’s showcase creation, the United Arab Republic had unravelled when Syria, tired of the “second-class treatment” from Egypt, broke away from the UAR. By the summer of 1962 Egypt’s regional prestige had plummeted… only Algeria remained on good terms with Egypt, the UAR had lost control of the Arab League and the other major Arab states were all aligned against Nasser [Nasser’s Gamble: How the Intervention in Yemen Caused the Six-Day War and the Decline of Egyptian Power, Jesse Ferris, (2012)].

These Egyptian reversals of fortune and an attempt in the same year at a power play by Iraq’s dictator Qasim who threatened to annex newly-independent Kuwait, were a wake-up call for the Egyptian president – he was, he knew, at risk of being isolated in the Arab world. Therefore, as has been noted, the Yemen Civil War presented “a foreign policy opportunity for Nasser to become relevant again” [Asher Aviad Orkaby, ‘The International History of the Yemen Civil War, 1962-1968’, (unpublished PhD thesis, Harvard University, Mass.), April 2014]. And the involvement of the region’s leading monarchy, Saudi Arabia, in the conflict on the deposed imam’s side, was impetus for Nasser to do what he could to limit its expansion in the peninsula.

The early phases of the civil war saw initial successes by the royalists commanded by al-Badr’s uncle Prince Hassan, culminating in a drive towards Sana’a to retake the capital for the Imam. The offensive was checked only after Egypt increased its commitment to the conflict, providing essential air support for the republican troops. Estimated numbers vary but all up Nasser is thought to have injected at least 70,000 Egyptian soldiers into the war. As the war dragged on without resolution Egypt unleashed chemical warfare, a series of poison gas bombings of Yemeni villages loyal to the Royalists (1966/67).

UAR military instructors training Yemeni republican soldiers ⍗.

Parallel with the ongoing prosecution of the civil war on the battlefield, international efforts, spearheaded by the UN, were being made to encourage the proxy combatants Egypt and Saudi Arabia to pull back from the domestic conflict.

Yemen, “a cage for Nasser and Arab nationalism”

With regard to the superpowers’ role in reining in the combatants through mediating the conflict, some historians have argued that, behind the scenes, the superpowers were actually not unhappy with the prospect of Egypt being tied up militarily in Yemen for so long. The US and USSR, they contend, were content to see Egypt’s military strength shunted off into the Yemeni imbroglio. Thus preoccupied, the chances of war breaking out between Israel and the UAR (which would lead to the two superpowers intervening and the risk of a dangerous confrontation between them), was headed off. Washington also saw a secondary benefit in Egypt’s preoccupation with the war in North Yemenit would be less likely to pose a threat to the UK base in Aden and to the US base in Libya [ibid.].


The Civil War in stamps – royalist & republican

The US had a vested interest in maintaining stability in the Arabian Peninsula … preserving access to vital oil resources was high on its agenda. The Soviet Union also had its own interests in Yemen to consider – it was of geopolitical advantage, making it a potential base for the Soviets to expand into the Arabian Peninsula, as well as a jump-off point into post-colonial Africa to make Cold War gains at the expense of western interests [Orkaby, loc.cit.]. The Soviet-built port at al-Hudaydah (Hodeida) was constructed to give Moscow an influential role in international shipping through the Red Sea.

YAR stamps commemorating the Soviet-built port at Hodeida

Egypt’s folly – the Vietnam parallel

The conservative western media at the time (Time, The New Republic, etc) was quick to call out Nasser’s military engagement as a monumental blunder [Tharoor, loc.cit.]. Later historians in hindsight have labelled Yemen Egypt’s ‘Vietnam’. Historians such as Michael Oren have attributed Egypt’s abysmal performance in the 1967 Six-Day War in part to the Egyptians’ being seriously understrength owing to the massive over-commitment to the Yemen war [Six Days of War: June 1967 and the Making of the Modern Middle East, (M Oren), (2002)].

Sana’a (old town)

The civil war reached its climax in 1967/68. The royalist forces laid siege to Sana’a to try to break the back of the republican heartland. Bolstered by the hefty Egyptian contribution this attempt was resisted by the republicans and proved the war’s turning point. Although pockets of tribal royalist resistance lingered on till 1970, the royalists and al-Badr were effectively defeated. In late 1967 the republicans replaced as-Sallah (who voluntarily went into exile in Baghdad) as president with Abdul al-Iranyi (formerly the YAR prime minister in 1962-63).

Royalist territory in red/Republican territory in black

Rapprochement

In March 1969 the warring parties – of a conflict that had claimed around 200,000 lives including civilians – held peace talks in Jeddah (Saudi Arabia), from which agreement was reached to form a unified government in North Yemen. The government was to represent both royalists and republicans although it would excluded members of the Hamid al-Din family. Subsequently in 1970, Saudi Arabia recognised the Yemen Republic (YAR) [Orkaby, op.cit.].

Wash-up of the war

As suggested from the above, Egypt, despite being on the winners’ side in the civil war, was a loser in the wider, regional political contest. Nasser’s reckless foray into the Yemen adventure expended an horrendous casualty toll on Egypt’s military manpower and left it woefully ill-prepared materially for the pre-emptive, surprise strike from Israel when it came in June 1967. The six-day catastrophe that followed left Egypt with long-term disadvantages, loss of key strategic territories to its enemy and forfeited the ascendency to it in the Arab-Israeli conflict.

King Faisal – Saudi ruler 1960s-70s

Though a blow to Nasser’s foreign policy ambitions and a setback to the cause of Pan-Arabism, there were nonetheless some positives for Egypt that came out of the foreign venture. The Khartoum Agreement (1967) saw Saudi king Faisal and Nasser “bury the hatchet” and agree that both withdraw their support from the two sides in the war [‘How the 1967 War dramatically re-oriented Saudi Arabia’s foreign policy’, Brookings, (Bruce Riedel), 30-May-2017, www.brookings.edu]. In material terms, Egypt benefitted from the closer ties with its wealthy neighbourmany thousands of Egyptian workers gained employment in the Saudi oil industry. Geo-strategically, the outcome in South Yemen was a plus for Egypt – the British colonials were vanquished from Aden, allowing Nasser to secure the Red Sea approach to the Suez Canal (albeit with the loss of Sinai) [Orkaby, op.cit.].

As the YAR moved to the right (recognising West Germany in return for aid), Saudi Arabia acquired itself a stable ally on its southern flank, one dependent on Saudi financial support. The Soviet Union, despite seeing the YAR moving towards alliances with the West, also benefitted in the Cold War game of “one-upmanship” from the new status quo – the emergence of a Marxist regime in South Yemen saw its influence in the region broaden. The Soviets’ new naval and military base in Aden gave Moscow a convenient haven to launch missions into Africa countries experiencing revolutionary turmoil, (especially Angola, Mozambique, Ethiopia and Somalia) [ibid.].


Footnote: North Yemen tribal politics and coup proclivity
The coup in 1962 would not have come as a surprise to the Hamid al-Din rulers of North Yemen. There had been a history of tribal-centred coup attempts in the kingdom
…in 1948 al-Badr’s grandfather Imam Yahya was assassinated by the Hamid al-Din’s Sayyid rivals, the Alwaziris, who briefly assumed the imamate until Yahya’s son regained power for the family after tribal and Saudi intervention. A second coup was launched in 1955 by the Alwaziris and some military officers but was easily squashed [Peterson, J.E. “Tribes and Politics in Yemen.” Arabian Peninsula Background Note, No. APBN-007. Published on www.JEPeterson.net, December 2008].

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however the Jordanians severed their material support to the royalist side in 1963 and formally recognised the YAR one year later

prompting Britain and other Arab states to send troops to Kuwait to protect its sovereignty (forcing Iraq to back down)

about 10,000 of which are thought to have died in the drawn-out war. Egypt also incurred massive war debts from its intervention [‘How Yemen was once Egypt’s Vietnam’, Ishaan Tharoor, Washington Post, 28-Mar-2015, www.washingtonpost.com]

Yemen has been described as perhaps the most tribal-based society and nation in the entire Arab world (Peterson, op.cit.)

Aden End-Game: The Union Jack’s Imperial Curtain Call

Travel

A couple of years ago the BBC screened a television drama about the final chapter of British colonial rule called The Last Post. Set in 1965 in the southern Arabian Peninsula, the opening sequence of the show begins with some archive black-and-white footage and the current queen Elizabeth II extolling the virtues of the British protectorate of Aden as the finest exemplar of British colonial administration. The TV series’ storyline focused on the relationship dramas of a group of British Royal Military Policemen and their wives stuck in an unforgiving hell-hole of a desert outpost surrounded by largely nondescript bands of armed and hostile Arab insurgents. The Brits are shown behaving alternately badly and heroically in an alien and challenging environment (the Hadhramaut region in modern-day eastern Yemen, but actually filmed in South Africa!)

‘The Last Post’

Brits on a very “sticky wicket”

Although the inter-personal conflicts of the main protagonists are at the forefront, The Last Post does convey a plausible sense of just how dicey a predicament the British on the ground found themselves in that political and military hotspot. It would be interesting to recount some background history of how Britain got involved in Aden and how things reached such a disastrous crescendo for the declining colonial power in the 1960s crisis.

(Source: Nafida Mohamed)

A base on the Red Sea

Britain’s decision to capture the town and port of Aden in 1839 via the agency of the British East India Co was a strategic move, all about securing up the lines of communication with Britain’s “jewel in the Empire”, India✲. Holding Aden, together with British Somaliland on the Horn of Africa, gave Britain control of the entrance to the Red Sea, this became even more critically advantageous following the opening of the Suez Canal in 1869 [‘A Short History of the Aden Emergency’, (Simon Innes-Robbins), IWU, (22-Jun-2018), www.iwu.org.uk]. The retention of Aden as a bunkering port facilitated the British navy’s task of ensuring a safe passage for merchant shipping from the threat of pirates between the Indian colony and the motherland [Charles Schaefer; “Selling at a Wash:” Competition and the Indian Merchant Community in Aden Crown Colony. Comparative Studies of South Asia, Africa and the Middle East 1 August 1999; 19 (2): 16–23. doi: https://doi.org/10.1215/1089201X-19-2-16].Aden Settlement

The securing of a stronghold in Aden also allowed the British to check rival great power expansion into the Indian Ocean (eg, from the French and the Russians). The link with British India was cemented by making the Aden Settlement a province of the Bombay presidency.

‘Adan albaldat alqadima (old town)

Crown colony to federation 

In 1937 the area of Aden and its immediate environs (just 192km in size) was hived off and made a colony directly ruled from Westminster. In an attempt to make the British Arabian possessions more manageable, two separate jurisdictions were established – a West Aden Protectorate and an East Aden Protectorate…from this time on Britain encountered a heightening of dissent and disruption to its rule from within the various sultanates and emirates in southern Arabia (especially from the trade union sectors of society). The British army was reinstated in Aden in 1955 and the outbreak of a general strike three years later was mishandled by Westminster.

Britain’s overriding strategy was to try to hold out against these challenges and demands as long as it could…Aden and the Red Sea was still as vital as ever to the UK’s geo-political objectives, but it was also crucial to the Empire’s commercial interests, ie, the profitability of the trade route from South Asia, maintenance of access to Middle Eastern oil reserves (including a BP refinery located at Little Aden).

FSA Flag

By the late Fifties concessions were needed to quell the cries for full independence…in 1959 Britain sponsored the creation of the Federation of Arabian Emirates of the South, comprising six of the sheikhdom states. A further nine joined in 1962 and the expanded federation renamed the Federation of South Arabia (FSA). The following January (1963) Aden joined the association as the State of Aden (Arabic: Wilāyat ‘Adan) within the FSA – in all 16 states federated under UK protection. The British government’s aim was to defuse the impetus of the southern peninsula Arabs while allowing Britain to continue running the states’ foreign affairs and retain it’s petroleum holdings in Aden [‘State of Aden’, Wikipedia, https://en.m.wikipedia.org].

In 1963 Harold McMillan’s Tory government announced the decision to pull out of Aden and it’s hinterland by 1968. This was a fillip for the local nationalist opposition groups. Two preeminent rival nationalist groups emerged: the National Liberation Front (NLF) and the Front for the Liberation of Occupied South Yemen (FLOSY), both based in Aden. What began as opposition to UK colonialism evolved into a war for independence, partly inspired by Colonel Nasser’s Pan-Arabist movement. The NLF and FLOSY from 1963 fought each other for ascendency as well as fighting the British occupying forces.

Aden Emergency

As tensions rose in Aden, a grenade attack in December 1963 by insurgents intended for the British High Commissioner, triggered open conflict. A state of emergency was declared with the Arab militants engaging primarily in guerrilla activities against the British forces with part of the fighting centred around the mountainous Radfan region where local dissenting tribesmen (aided by NLF) launched raids on the British line of communications between Aden and Dhala – for this reason the Aden Emergency is sometimes also called the Radfan Uprising [Aden Emergency’, (National Army Museum), www.webcitation.org]. In 1964 the British government sent reinforcements to try to quell the insurgency…the short-lived FSA was suspended and an attempt made to reimpose colonial rule.

British patrol on Radfan Mtns

(source: UK Mail Online)

In a change of tack, NLF in late 1964 switched the point of attack, concentrating the war on Aden itself. The insurgents sought to hit home where the garrisoned British troops were…the soldiers and their families became the targets of NLF terrorist attacks – with a resultant effect on morale [ibid.].

Meshing of the Yemen Civil War

The imbroglio in the State of Aden was exacerbated with fighting spilling over into the region from the nearby civil war raging in North Yemen. Meanwhile, the British Labour government led by Harold Wilson signalled its intent to grant independence to the territory under the leadership of FLOSY, however this was vetoed by US president Lyndon Johnson who wanted to avoid an escalation of the Yemen conflict whilst the Vietnam War was raging.

Aden street riots 1967

By the beginning of 1967 the focus of the Emergency fixed on the Crater district in Aden after NLF had orchestrated street riots. When units of the indigenous South Arabian Army mutinied, the British military lost control of this key district… eventually the British under a hard-line commander Lt-Col “Mad Mitch” Mitchell regained control of the perimeter. By now the Wilson government had had enough of the whole disastrous mess, announcing an earlier than planned pull-out from Aden (November 1967) – despite the fact that no clarification of the Arab leadership situation had been realised [‘Aden Emergency’, Wikipedia, https://en.m.wikipedia.org/]

By late 1967 this issue was resolved however…NLF had become the dominant group, triumphing over FLOSY with the help of the (North) Yemen federal army. As British forces were withdrawn in November, the result of NLF negotiations with the British government was that the Marxist-oriented NLF immediately took over the former protectorates of Aden and Hadhramaut, establishing the People’s Democratic Republic of South Yemen [‘Federation of South Arabia’, www.unostamps.nl].NLF (South Yemen) flag

It was left to a diplomat to put the best face-saving spin on it for the retreating Brits (last High Commissioner of Aden Humphrey Trevelyan): “So we left without glory but without disaster”✥. Whichever way you view it the British colonials were gone for good, more than anything else at this time the Aden episode symbolised the eclipse of Britain as an imperial power… conflict in the Yemen, however as time would show, was far, far, from being at an end.

Post Scriptum: Failure of FSA to unite the tribal potentates

Many historians of the Aden crisis view the British construct, the Federation of South Arabia’s failure to take root as inevitable, “a hopeless misadventure almost predestined for failure” [Harrington, Craig A.”The Colonial Office and the Retreat from Aden: Great Britain in South Arabia, 1957–1967.” Mediterranean Quarterly, vol. 25 no. 3, 2014, pp. 5-26. Project MUSE, muse.jhu.edu/article/553185]. Many reasons have been advanced…elements within the southern tribes put loyalty to the Aden nationalist groups ahead of loyalty to the Federation, and the ingrained regional rivalries of the parts (the sultanates) did not make for a cohesive federated whole; what was imposed by London was a “Whitehall Federation” which failed to address the issues facing the southern Arabian protectorates; the creation of a modern unified state was an illusion, given it was being carved from such unpromising material (remote, traditional fiefdoms and sheikhdoms with no experience of democracy and beset by a culture of ongoing internecine conflict). For some scholars FSA’s demise can be sheeted home to a deficit of both political resolve and financial investment on the part of the colonial power – with the catastrophic outcome of Britain cutting and running, leaving the regional entity without any viable succession plan and without any prospect foreseeable for a peaceful solution – a blatant abdication of its responsibility as a protectorate [Clive Jones (2017) Aden, South Arabia and the United Arab Emirates: a retrospective study in state failure and state creation, Middle Eastern Studies, 53:1, 2-5, DOI: 10.1080/00263206.2016.1200031].

PPS: Condemnation by association

Moreover, as one observer put it, as the FSA remained “remained dependent on British backing, and in consequence became ineffably associated with British imperialism in an era of anti-colonial Arab nationalism” [Simon C. Smith (2017) Failure and success in state formation: British policy towards the Federation of South Arabia and the United Arab Emirates, Middle Eastern Studies, 53:1, 84-97, DOI: 10.1080/00263206.2016.1196667].

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✲ for instance, Sir Robert Grant, the governor of Bombay, (1834-1838), argued that India could only be protected by pre-emptively seizing “places of strength” to protect GB’s Indian Ocean possessions [Britain: Gaining and Losing an Empire, 1763-1914, (Nikki Christie), (2016)]

they were Fadhi, Audhali, Beihan, Dhala, Lower Yafa, Upper Aulaqi Sheikhdom (the original six) …

Alawi, Aqrabi, Dathina, Haushabi, Lahej, Lower Aulaqi, Maflahi, Shaib, Wahidi …

and the State of Aden

 ✥ although Trevelyan did concede that Britain achieved “little permanent good for the country”